Toyota sales on the rise again

China was the company’s biggest growth market with sales up 45 per cent, while the results were also positive in Toyota’s home nation with a 15 per cent rise in Japan.

Toyota’s largest market, the US, took a 3.5 per cent hit however analysts predict that the figures will become more favourable in the coming months when compared to the post-Lehman Brothers tanking of late-2008.

Toyota Australia followed a similar trend to the US in October, shifting 17,888 cars – 817 or 4.4 per cent less than last year.

Overall it is down 20.6 per cent year-to-date compared to the industry average of -11.7 per cent, however it still maintains a commanding 22.1 per cent share of all vehicles sold.

Every model in Toyota’s line-up has suffered a YTD loss, placing it in a group of 14 manufacturers including Proton, Saab, Lotus, Bentley and Aston Martin who have done the same.

Kluger and Prius are holding ground the best for Toyota, declining just 10.2 and 12.6 per cent respectively, while Tarago (-39.6 per cent), Aurion (-30.9 per cent) and Yaris (-26.5 per cent) are tanking the worst.

by Tim Beissmann