Lagonda, high-end luxury arm of British sports car marque Aston Martin, has announced its plans to launch an all-electric SUV in 2021.
Set to be the "first in a range of state of the art, emission-free luxury vehicles", the new Lagonda model will draw heavily from the Vision Concept shown at this year's Geneva motor show.
Aston Martin CEO wants to create Ferrari rival, Lagonda sedans to take on Bentley
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Andy Palmer, CEO of Aston Martin, has publicly revealed some of the company's possible expansion plans.
In an interview with Car and Driver, Palmer said, "The reason we’re doing [the Valkyrie] is to create a halo car, but also to create DNA for a mid-engined sports-car range".
If the boss gets his way, the Valkyrie mid-engine hypercar (below) will be followed up by a smaller mid-engine model to tackle Ferrari, Lamborghini and McLaren.
The Aston Martin-owned Lagonda nameplate could again be back on the cards in an attempt by the British brand to tackle the ever-growing luxury SUV market.
The Lagonda SUV Concept (pictured above), first seen at the 2009 Geneva motor show, has been an on-again-off-again project for Aston Martin but with sales of the company’s flagship DBS sports car stagnating, the push to again revive the luxury SUV is stronger than ever.