Underneath a white outline, the cryptic tagline "Once perfection is achieved, you can just double it" hints that this new Lamborghini will seat four people. Unless, of course, the Italian brand has a 20- or 24-cylinder vehicle up its sleeve or maybe, even, an eight-wheel drive car.
A four-seater seems far more likely given the car's fastback rump and proportions, although the air scoop shape ahead of the rear wheel arch could be suggesting a mid-engine layout for Lamborghini's Paris show car.
The company has confirmed that it is working on an SUV. That car may or may not draw inspiration from the Urus concept that had its first outing at the 2012 Beijing motor show. Lamborghini's SUV will likely share its underpinnings with the next generation Audi Q7, Bentley SUV and Porsche Cayenne.
What do you think this new Lamborghini will be? Let us know in the comments section below.