Hyundai has sold over 60,000 vehicles in Australia in 2009 which is an all time record for them in this country.
In the midst of the Global Financial Crisis where most manufacturers have seen a decline in the number of sales, Hyundai has posted eleven consecutive months of year on year growth and has increased sales by 41.6 per cent YTD.
Hyundai’s November sales were 5,262 vehicles with a market share of 6.1 per cent, these results are up 37.5 per cent over the same time last year, the best ever November result.
Global sales also increased 9.6 per cent, in Korea the new YF mid-sized sedan sold 17,464 units resulting in it being the countries best selling model.
The whole range of Hyundai models have had good sales results, iLoad came in second in the van segment and its sibling the iMax came third in the people mover market. The compact SUV segment saw the Tucson come second as well as the Getz in the light segment making it the best selling light car for November.
“The team at Hyundai and the Hyundai Dealer network are delighted that 60,000 cars have been sold so far this year,” said Kevin McCann, Hyundai’s Director of Sales and Marketing. “In a difficult market, the result confirms that more and more consumers are choosing to buy our award winning cars because they really like them, not just because of the value they offer.”
The Koreans seem to conquer the markets all over the world!!!
I have to admit for many years, I was an anti-Korean-Car snob. But the most recent batches of cars coming out of Korea have been packed with features (some standard on Korean makes that are options on Australian, US and even European cars).
Also, they’ve moved from being chunky/blocky cars to less than awful on the eyes, and the quality of their cars appears to be improving.
If only all car companies showed a similar commitment to trying to improve their cars, their range, features and quality…
I’m not surprised by the numbers. Hyundai makes well made vehicles are such reasonable prices. What out Honda and Toyota – they are quickly entering and taking over your territories.
Yep too true. They are constantly improving and are set to dominate the world market.
I saw an interview with the president of Toyota and they asked who he feared most from competitiors. They expected him to say no-one but he replied “Hyundai”.
He acknowledged that they are moving at an amazing pace and can produce at a solid price. Watch Hyundai and KIA over the next 3 years as they rapidly increase market share as the world wakes from it’s slumber regarding Korean vehicles.
Be careful – not all Korean cars are made equal! Hyundai / Kia are definitely leading the pack, but Daewoo still has a long way to go. SsangYong wont be taken seriously until they employ someone who can design a car that wont make you dry-reach when you see it first thing in the morning. Samsung just make Nissan and Renault clones for now, although I think a lot of Nissan and Renault engines are actually made by Samsung, XTrail diesel is one?
Daewoo(GM Daewoo) is under the GM management. GM management announced recently that they will no longer use Daewoo badge even in Korea. This means Daewoo will be no longer exist soon.
Ssanyong is hopeless. after shanghai motor got what they wanted they dumped Ssangyong. Now no one want Ssanyong now. You can guess what will come next unless someone wants to waste the big money for Ssanyong badge.
And Samsung motors (actually their official name is Renault Samsung Motors) is not part of Samsung Group. It’s owned by Renault and being run by Renault.
It is strange that Toyota has chosen to deviate from the path that has proven to be the correct option for world domination. Built average looking and average engineered cars at just above the average level of built quality and sell them at average prices. Hyundai apparently has seen the light (as well as Volkswagen Group with their own vehicles and their cheaper brands, Skoda, Seat and utes and other small commercials). I think Hyundai and VW will be the brands of the future (And some chinese brands in 10 years time).
Skoda isnt exactly cheap…the Koreans have the right formula and Toyotas biggest fear isnt VAG but their close neighours to the West of them…..Korea.
They would sell even more if they hurry up their plans to sell i20 and i10 here…
How about Genesis Coupe while they’re at it…………
Whilst the official line is still ‘No Genesis coupe in Aus/in RHD’ there have been track/test days held at either Oran Park or Eastern Creek (I can’t remember which one) for it. Not to mention whispers in the servicing departments………..
Hyundai PLEASE ditch the Tiburon and get the Genesis Coupe here ASAP!
Regards
Whitbomb07
A few other ways Hyundai could increase sales.
1. Diesel engines in top spec of i30 hatch and wagon.
2. 2.0 ‘R’ option in i30.
3. Better auto tranny in i30, ie 5 or 6 speed
4. Manual and auto tranny available in all specs of every Hyundai model. (Hyundai seems to be the only company that has auto only in higher specs, normally the complaints for other companies is a lack of any auto, with Hyundai it’s no manual in anything other than pov pack (refer to i30 cw, Face lifted Santa Fe, Sonata etc etc
5. Bring out the ‘Blue’ versions of their vehicles to Aus.
6. Bring out a new Terracan/replacement of Terracan. A reworked 2.2 R with better ultra low rev torque/V6 development from the R series……
7. Get the ix35 and YF/Sonata replacement here ASAP
8. Develop a Wagon version of YF/Sonata replacement to compete with Mazda 6 wagon etc etc
9. I wonder what they could do with a ute in the line up with similar engine to what would go in the previously mentioned Terracan………..
10. More/better advertising campaigns, this is a big one if they really want to grab a better market share, they need to get rough with the Big Boys…….
I await the put downs, flamings, etc etc etc
But I don’t really care because this is just a fan boys wishlist, which is never going to happen. It’s just something fun to put forward.
Have a good one.
Regards
Whitbomb07
I actually agree with all those suggestions Whitbomb07!
My i30 SR is 2 years old now, still running like clockwork. I would NEVER have considered buying a Hyundai before the i30, now I don’t think I will move from this brand when I upgrade a few years from now. How’s that for a turnaround in perception?
maybe the australian car industry can learn something from the korean. i remember they entered the australian market over 10 years ago and at that stage their cars were awful with a really bad perception on quality. so what did they do??? they introduce driveaway prices, better customer service, and i think they were the first one to offer a very good warranty (3yrs/unlimited kms)on their cars. so now they are selling like hot cakes around the world. the australians on the other hand haven’t done much to fix their customers’ concern. reliability has improved to an extent BUT could be alot better and customer service compared to other manufacturer could also be better.
Good job Hyundai. It just shows how this car maker improved over the years…design, features and specs. Cost effectiveness is also a factor amidst global crisis.
Korea as whole is an amazing place. I recently spent 11 days there, next week I am going back there for 3 months just for a holiday. I think you need to experience the place, people and culture to truly understand what a great place it is. Much of their cultural traits of respect and truthfulness are now filtering in to how they make cars and how they treat customers. I used to think Japan was the most technically forward country, now I know it is South Korea. Do your self a favor, go see the place.
It is just logical step.
South Korea getting world most cutting edged auto industry. not only engine but also steel tech.
Korean Posco steel made world most solid ultra high strength steel. (more than 70% solid than normal steel plate) even toyota will use this.
- Stronger, lighter, and more beautiful
- 590MPa class outer body panel able to withstand 60kg per 1mm2
- Strength 70% Up, Weight 20% Down
POSCO has developed the world`s first 590 MPa class galvannealed steel sheets for automotive outer body panels. This steel sheet displays a significant increase in strength but is lighter in weight and more elegant in appearance than existing steel sheets.
http://www.yourindustrynews.co.....37880.html
Success in Developing 980MPA-Grade High-Strength Steel
“POSCO recently has succeeded in developing 980MPA high-strength steel, which is capable of withstanding 100 kilograms of pressure per square millimeter.”
http://www.posco.co.kr/homepag.....idx=190145
They have everying of advanced auto tech, so it is a logical step they move forward.
Australian manufacturing in general should learn a lot from the Koreans.
German like feel and handling and more modern styling like Japanese cars will be the icing on the cake.
Hi,
I think Hyundai have done extremely well, competing against some power forces like Toyota and Holden, Hyundai have done extremely well in building cars that target first car buyers. Kids get their L’s by completing their learner’s test and then their practical driving test, Hyundai have cleverly marketed the “right” price to these guys. By right, I mean affordable.
They have also placed a bigger effort on building safe cars, giving parents the assurance that their kids will be safer in Hyundai than ever before.
Well done Hyundai!
Car Fanatic.
Mate you are FOS.
I have been going there for over 15 years every year,
and that place is one of the most technologically advanced
places in the world.
It has been awesome to see the rapid development of the
country which is reflected in their cars.
The Koreans seem to be able to bridge the gap of American
and European influence whilst maintaining their own identity,
again reflected in their car design.
Wouldn’t expect most of the suburban trogladite,
consumption drones here to appreciate this though.