Porsche creates Turbonite – a new shade that makes your Turbo even more special

Since Porsche introduced the first turbocharged 911 in 1974, the ‘Turbo’ moniker has transcended from simply identifying the existence of forced induction, to being considered as the best of the breed.

It has become the definite article. A Porsche Turbo isn’t just a Turbo, it’s the Turbo.

To this end, Porsche has continued to reference the most high-performance luxury 911 as the Turbo, despite all Carrera models featuring turbocharged engines. More evidently, the top-of-the-range electric Taycan wears Turbo and Turbo S badging, even though it doesn’t even have an internal-combustion engine.

As a celebration of the Turbo badge, and to better identify its significance across the whole Porsche range, the German brand has developed a new colour and trim shade called ‘Turbonite’.

Turbonite will be exclusively available to Turbo variants across 911, Cayenne, Taycan and the new Panamera ranges, due to launch later this month.

“We now want to make the Turbo even more visible, and differentiate it more markedly from other derivatives,” said Porsche Vice President of Style, Michael Mauer.

“From now on, the Turbo versions will exhibit a consistent appeal across all model series – one that is elegant, high-quality and very special.”

Here, the gold Porsche badge and crest will be replaced by a unique Turbonite version, featuring a satin metallic grey finish. Turbonite shading will extend to other exterior and interior trim elements like wheels, switchgear and stitching.

Porsche is taking the deployment of Turbonite so seriously, that they have registered the name with an official trademark.

The first Turbonite-badged Porsche Turbo will be the new-generation Panamera which is scheduled to premiere on November 24 this year.