I took the BMW i3 out for a day of shopping and boy, does it turn heads. Luckily I'm not the jealous type because there was a lot of ogling from passers-by, mostly due to its cute and quirky looks, and also because it's new to Australia. We were also frequently interrupted by people wanting to know more about this exotic looking creature.
BMW's first electric car sold in Australia, the i3 city car, is a $70k paradigm shift for the brand. But is the drive as sharp as the look?
Jez Spinks - Editor-in-chief 1. BMW i3 Will electric cars ever be bought by the masses rather than a minority mix of wealthy early adopters or government fleet buyers? We’re still many a year away from the former scenario, but the BMW i3 (above) is one of the most convincing examples of the breed yet...
Conceptual looks, surging electric acceleration, clever connectivity and a redundant brake pedal... BMW's first i car is both intriguing and impressive.