It seems General Motors may have jumped the gun when it confirmed the VE Sportwagon would be exported to the US under the Pontiac namesake.
General Motors Vice Chairman of Global Product Development Bob Lutz has revealed that a combination of high cost to modify the Sportwagon for the US market and lack of demand led to the eventual cancellation of the project.
“As much as some of us like ‘sportwagons’, they just don’t sell in the US. How often do you see an Audi wagon? How often do you see a BMW wagon? How often do you see a Mercedes wagon? The answer is, almost never. They’re just not fashionable. I can’t explain why.”
The Pontiac G8 Sports Truck – based on the Holden ute – is still confirmed for export, although according to GM’s Head of Marketing, the G8 ST name is not set in stone.
On a much more positive note, the first shipment of G8 sedans is on its way to the US, due to arrive on January 28 with a total of four ships carrying 1800 vehicles in total – a near fifty-fifty split of the 3.6-litre V6 and the 6.0-litre V8 models.