The Ford Falcon-based racer will sport the manufacturer’s EcoBoost motorsport livery – spruiking the new engine technology available in the Falcon, Mondeo and upcoming Focus ST – and run the colour scheme of other Ford squads around the world, including those competing in the WRC and NASCAR.
The black, blue and white livery will feature on the factory team’s Car of the Future chassis during the testing phase before FPR’s 2013 design is revealed early next year.
Ford Australia motorsport chief Graham Barrie said the V8 Supercars Championship was a fitting way to promote the company’s new direct-injection, turbocharged powertrain technology.
“EcoBoost is the future of Ford’s engine technology globally so it makes sense that we use Car of the Future, the future of V8 Supercars, as our platform to promote it,” Barrie said.
“Ford Performance Racing’s first Falcon Car of the Future will carry the same EcoBoost livery that all of Ford Racing’s official teams around the globe have run throughout the month of August.”
FPR team principle Tim Edwards said the adoption of EcoBoost livery coincided with a new era for his team and the entire motorsport category.
“By running our test program in Ford’s EcoBoost motorsport colours we are not only showcasing our team and category to the world, but also showing we are an important part of Ford’s racing program,” Edwards said.
“It is also appropriate that we are running it on our Falcon at the same time road-going Falcons with EcoBoost engines are being produced just across the road from our workshop.”
The take-up of the four-cylinder Ford Falcon EcoBoost has been slow in Australia. Last month, Ford Australia admitted combined sales of the Falcon EcoBoost and LPG-powered Falcon EcoLPi made up only 21 per cent of total Falcon volume since the launch of the former in April.
While the FPR car will promote the new EcoBoost technology, performance fans will be relieved to know the connection only runs skin deep, with the race car to feature a 5.0-litre naturally aspirated iron block V8 engine producing roughly 475kW of power.