In a time where it seems every car manufacturer is struggling to turn a profit, Kia has proven itself as one of the fastest growing automakers in the world – today opening its second plant in China.
A joint-venture with Dongfeng Yueda Kia (DYK) Motors, the $800 million state-of-the-art facility will provide a healthy boost toward Kia’s goal of selling over one million units by 2009.
At full capacity, the new plant will churn out over 300,000 units per year, bringing the production capacity in China to 430,000. Coupled with the 300,000 unit plant in Slovakia and the completion of Kia’s first North American plant in Georgia next year, the brand is well on their way to achieving their one million unit target.
“This is also a very important milestone in the evolution of the Kia brand in the increasingly competitive Chinese market as Kia Motors strives to be among the top makers in China market by the end of the decade,”
Kia is also planning to introduce a new model for production at the new plant in 2009 and is currently assessing Chinese market trends and conditions before making a final decision.
The new plant is located only 3.5 kilometres south-east of DYK’s first plant in Jiangsu Province, occupying 270,000 square metres of building space on 1.47 million square metres of land.