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New Vehicle Sales Figures May 2010

By Alborz Fallah |

Sales data for the month of May has been released by the Federal Chamber of Automotive Industries (FCAI) today and the news for the industry appears good on all fronts.

Last month saw 89,218 SUV, passenger and commercial vehicles sold, an increase of 18.3 per cent (13,777 vehicles) compared to May 2009. In fact it even beats the previous record for May (set in 2008) by 578 units.

“This is a record May result and shows the new vehicle market is maintaining a strong sales momentum, all vehicle segments increased during the month, demonstrating a genuine recovery in the marketplace,” FCAI Chief Executive Andrew McKellar said.

Those that thought SUVs would be a thing of the past by 2010 can skip over the following sentence. The SUV segment gained the most ground last month, up 28.9 per cent. Passenger cars  managed a 19.4 percent increase.

“It is encouraging to note that private buyers have returned in larger numbers during May (up 27.2%) taking over some of the momentum that business buyers have provided over the past year,” Mr McKellar said.

The leaders were once again Toyota which sold 17,832 vehicles (20 percent marketshare), followed by Holden (11,381, 12.8 percent) and Ford (9,022 – 10.1 per cent).

So far this year Australians have bought 422,446 new vehicles, a massive increase of 19.9 percent over the same year-to-date period last year. Current trends predict another million-milestone year for the industry.

1
Toyota
17832
2
Holden
11381
3
Ford
9022
4
Mazda
6928
5
Hyundai
6378
6
Nissan
5814
7
Mitsubishi
5742
8
Subaru
3610
9
Honda
3508
10
Volkswagen
3332
11
Suzuki
2260
12
Kia
2034
13
Mercedes-Benz
2004
14
BMW
1501
15
Audi
1109
16
Great Wall
581
17
Jeep
563
18
Peugeot
524
19
Lexus
484
20
Land Rover
433
21
Volvo Car
407
22
Isuzu Ute
361
23
MINI
176
24
Citroen
160
25
Dodge
134
26
Skoda
119
27
Fiat
110
28
Proton
110
29
Chrysler
109
30
Renault
91
31
Ssangyong
86
32
 Alfa Romeo 85
33
 Jaguar 85
34
 Porsche 72
35
 Smart 15
36
 Maserati 14
37
 Aston Martin 13
38
 Ferrari 7
39
 Hummer 5
40
 Lotus 5
41
 Lamborghini 4
42
 Bentley 3
43
 Morgan 0
44
 Rolls-Royce 0
45
 Saab 0

Light Car Segment Winners :

  • Hyundai Getz
  • Toyota Yaris
  • Mazda2

Small Car Segment Winners:

  • Mazda3
  • Toyota Corolla
  • Holden Cruze

Medium Car Segment Winners:

  • Toyota Camry
  • Mazda6
  • Mercedes-Benz C-Class

Large Car Segment Winners:

  • Holden Commodore
  • Ford Falcon
  • Toyota Aurion

Upper Large Car Segment Winners:

  • Holden Caprice
  • Chrysler 300C
  • Holden Statesman

People Mover Segment Winners:

  • Kia Carnival
  • Toyota Tarago
  • Dodge Journey

Sports Car Segment Winners:

  • Mercedes-Benz E-Class Cpe/Conv
  • BMW 1 Series Coupe/Conv
  • BMW 3 Series Coupe/Conv

SUV Compact Segment Winners:

  • Toyota RAV4
  • Nissan X-Trail
  • Subaru Forester

SUV Medium Segment Winners:

  • Toyota Prado
  • Holden Captiva
  • Ford Territory

SUV Large Segment Winners:

  • Toyota Landcruiser Wagon
  • Nissan Patrol Wagon

SUV Luxury Segment Winners:

  • Mercedes-Benz M-Class
  • Audi Q5
  • Lexus RX

 
  • Steve-Poyza

    Geez Renault died from the past few months. Usually they sell about 200 a month but wow this month they completely failed! I’m very disappointed…

    • AAA

      The Nissan Patrols with the “new age” Renault 3.0 turbo diesel engines self destruct. I wouldn’t buy a Nissan with a Renault engine, might as well buy a Renault ~

      • pathy owner

        pathfinder, not patrol

  • Paul S

    Thanks for the data guys, but please don\’t use pie charts the next time. They are good only for five cases at the most, not 45!

    • Jordan

      The pie chart is good. Small numbers are hard to see but it gives a good visualisation of the market share for the the bigger players.

    • D

      I agree with Paul.

      It also makes it even more difficult when the same colours are used more than once.

  • Tim

    Subaru has officially overtaken Honda!

    • dlunn64

      VW next to overtake honda – poor job honda.

      • vti07

        Hyundai have become Honda and vice versa if you know what I mean. Might as well swap badges since they are both H’s.

    • AAA

      The head of Honda Australia is a guy from Japan. My take is that he’s running the company with a huge profit margin per car and that’s reflected in the overpriced Thai Honda cars sold in here ~

  • Shak

    one question. Do maybach still sell cars on the Australian Market?

    • The Oracle

      Are you looking to buy one? I’m pretty sure they would be happy to talk to you about a quote.

      I don’t think they have sold one for 2 or 3 years in this country. For what it’s worth I have only ever seen them at the motor shows, never recall seeing one on the road. I don’t think they have been the success that Mercedes were hoping for anywhere in the world. My opinion is that they are mainly an older series S class in a gaudy frock.

      • Mythfrances

        Once I saw a Rolls Royce on the street. That marked the highlight of my day!

      • http://internode.on.net Old Pete

        Oracle, I actually saw one on the Sth Coast NSW late last year (my daughter, who is a bit of a car freak, spotted it!).

        • The Oracle

          Well, you have one up on me. How did it look out on the road? Are they impressive than they appear to be on a rotating display stand at a show?

          I remember Richard doing a test on TG once and the ceiling was covered with lots of tiny LEDs to look like stars! A bit tacky I thought. I googled their sales and they sold 66 in the USA in 2009, their largest market. Merc forecast 2000 annually and they probably haven’t sold that many since the launch.

          • http://internode.on.net Old Pete

            Oracle,
            A bit like the show … good in some angles not so good in others. Its size is impressive, though what impressed me most was how clean the car looked considering it was a rainy day.

  • filippo

    Steve-Poyza: Renault died because (except for the Koleos) they refuse to import decent mainstream models. It’s a shame really as the latest Clio and Megane are great cars.

    Terrifying to see that Great Wall managed to sell 581 cars. If I hear of any of these buyers crying to Today Tonight in 3 months time that their car has fallen to pieces, I will find out their phone number and call them every day to mock them.

    Saab at 0 cars? It would be a shame to lose a brand which was so cutting edge in the 80s and early 90s, but this has Rover written all over it. I really don’t think they can recover.

    • toxic_horse

      What do you know about Great Wall ? apart from the fact they are made in China, I would say nothing.

      Its funny that all the other brands you have mentioned are famous for unreliability.

      • filippo

        The brands I mentioned are more famous for their 5 star safety. Is Great Wall of Crap? Nope, didn’t think so.

        • Toxic_Horse

          What has a safety rating got to do with cars “falling to peices” , noting !!
          your a fool.

          • Dlr1

            Recently joined a Great Wall sales team have we? and obviously having trouble recognising that the Great Walls have a not so great build quality?

  • Unknown

    Wow Proton sold same amount of car as Fiat sold and sold more than what have Renault achieve this month.What happened to Renault?

    • geegee

      Really, I think one the new megane is sold her things will improve. I have also noticed that their dealership numbers have gone downwards. Renault Parramatta closed down in April. I was told by Renault Leichdardt that Parra was the top seller dealership at one stage.

      • mcl334

        how on earth is Renault going to improve!
        when there are trying sell the Clio for same price of a WRX!
        (43k) and the Megane’s going be $49-$54k
        Do your sums with UK prices see how aussies get screwed!

      • Pmac

        Same thing happened in Melbourne last year, the Preston dealer handed Renault back even though they were the top dealer in Melbourne. It seems that unless a dealer sells 20 or more new cars a month they are not profitable, taking into account the cost of holding vehicles in stock ($40-$50 PER DAY), advertising, wages etc.

    • Stuart

      The handfull of twisted excentrics that used to buy Renault’s have swithced to that other European lemon brand: Skoda (pity it’s not emough to see them last beyond 2010 though).

  • AUSTRALIA

    MAKES YOU WONDER WERE 90K CARS FIT ON OUR ROADS, IM SURE 90K CARS ARNT GOING TO CAR HEVEN EACH MONTH.

    ALSO FEEL SORRY FOR THE BLOKE WHO DID THE PIE. NEXT TIME I WANT TO SEE A 3D BAR GRAPH

    • vti07

      Wouldn’t be much effort to produce the graph. Just click a couple of buttons in MS Excel and it’d be done.

    • Devil’s Advocate

      No need to shout Australia… :-)

  • AUSTRALIA

    READING IT BACKWORDS IS MORE INTERESTING, WHO R THE 3 THAT GOT THE BENTLEYS AND 15 MATCH BOX SMART CARS ALSO 72 PORSCHES WITH 171 MINIS FINDING HOMES.

    WHO SAID TAXING THE MINING RICH IS A BAD IDEA

  • Sith

    I cant believe.

    The australians buying brands like VW, MB, BMW.

    In Germany where i spent few years I made the experience that these cars are not in a very condition after 3 – 5 years. They problems begin than.

    • Michael

      mate I am German and I spent over 30 years of my life there, your comment is rubbish.

    • http://www.caradvice.com.au Jim Goose

      Errrr….sorry,I no understanded. Pleasey use gooder Englis.

    • ABMPSV

      That is rubbish. Check out ADAC (RACV in Victoria) website. After 5 years in city class Audi leading worst car is Ford Ka, Hyundai Getz and Nissan Micra. Small class Audi A3 than Mercedes A class last Peugeot 307. Middle class best Mercedes C class last Ford Mondeo. Big cars best Audi A6, last Opel Signum.

  • AAA

    Medium Car Segment Winners:

    ■Toyota Camry
    ■Mazda6
    ■Mercedes-Benz C-Class

    What can I say :)

    • Devil’s Advocate

      It is amazing the difference fleet sales make… :-)

    • Frenchie

      Wait until the i45 hits the market!

  • http://www.caradvice.com.au Jim Goose

    Its hard to believe Lamboghini is outselling Saab….am I missing something here? The pie chart is useless and just tells me what i pretty much expected….Toyota no.1,Holden No.2,etc,etc> .Most of the rest i can’t even read. How about actual sales numbers for each individual model from top to bottom? This will tell the true story.

  • ABMPSV

    What we need is private sale figures or from total what was fleet sale!

    • toxic_horse

      Fleet sale is still a sale for the company.

      • ABMPSV

        Yes you are right but if Commodore or Falcon is No.1 but people buying Corolla or i30 that is count for us. When you want to sell your Commodore but people looking for Corolla than you must drop your price to sell. Look at Redbook Falcon or Commodore resale value. I am not saying Ford or Holden is bad but fleet sale can effect your car resale value that is why I would like to see private sale figures. I know in Germany it is quite a big difference so must be here the same.

        • http://Pagini Luv Local

          2nd hand Commodores and Falcons cars sell for less because there is more available.

          Nothing more, nothing less.

      • Tomas79

        Fleet sales is one if the reason why the crapadores is the most sold vehicle in this country, yet holden is year after year making sever losees….

        • Dave

          incorrect. the reason Commodore is number 1 is because it is the best combination of: looks, space and performance at a resonable price – built in Australia. by Australians

          It is not a single body shape like some of its competitors, but is brought to us as sedan, Wagon and ute in up to 6 different specifications and 3 different engines more if you include LPG.

          Great car for families and bussinesses. Being made in Australian also helps keep costs down for private and fleet sales.

          • Devil’s Advocate

            Yes, built in Australia with one of the lowest percentage of “Australian made” components out of all of the locally manufactured cars. IIRC only the Camry hybrid has a lower percentage of “Australian made” components due to the hybrid drive train being fully imported. Being built in Australia also doesn’t automatically mean lower costs as our labour costs etc are pretty high, especially now import tariffs have been reduced or cut all together depending on the country of origin… ;-)

        • prnd

          Commodore Fleet Sales are NOTHING compared to the % of Toyotas entire range is sold to fleets:

          A considerable number of Corollas are sold to Rental Car Companies as are virtually all Coaster Minibuses and Tarago people movers.

          A considerable number of Camrys and Aurions are also sold to Rental Car Companies as wellas Government Fleets

          Governtments also buy a fair number of Prius and Camry Hybrids as part of their green initiative

          Then there are Hiluxes and Landcruisers of which a considerable number are bought by Mining Compnaies

          Not to mention that virtually all Hiace vans are bought by companies like Toll TNT and Telstra to name a few.

          • Stuart

            Some interesting fleet sales facts (source VFACTS):

            Commercial: Hilux runs at 85% fleet, ‘Cruiser generally more.

            As far as non-commercial vehicle fleet sales go it’s Commodore 1, Corolla 2, Camry 3. Prius fleet sales run at 80%+.

          • http://internode.on.net Old Pete

            PRND,
            I think part of the reason so many fleets buy Toyota is the incredible discounts offered. When we were looking at the Corolla I was quoted $3500 off the dealer price, then had the “official” discount applied then added on-roads so that the base Corolla came in at around $18000 on the road.

          • Andrew M

            I also think a lot of Hyundais growth is attributed to fleets.

            Hyundais are in fleets evverywhere now!!!

            Ive seen many fleets gobbling up the iloads lately. Much cheaper than a Hiace……..

    • mcl334

      Agree show what the people buy not what there forced to drive

  • http://www.carfinderservice.com/ find auto

    WOW! Toyota is amazing, even that they have very mad issue regarding there products but still rocking on the top.

  • ABMPSV

    Just find some info in Germany difference between total sale and private. Here is the top 10. Six cars not in private sales. BMW 3, VW Passat, Opel Astra, Mercedes E and C class and Audi A4.
    Total sale:
    1 VW Golf, Golf Plus, Jetta
    2 VW Polo
    3 BMW 3er
    4 VW Passat
    5 Opel Astra
    6 Mercedes E-Klasse
    7 Mercedes C-Klasse
    8 Audi A4
    9 Ford Fiesta
    10 BMW 1er

    Private
    1 VW Golf
    2 VW Polo
    3 Opel Astra
    4 Ford Fiesta
    5 Skoda Fabia
    6 Mercedes A-Klasse
    7 VW Touran
    8 BMW 1er
    9 Opel Corsa
    10 Hyundai i30

    • aurion lover

      Good stuff ambpsv appreciate your facts/figures , so the repmobiles of germany are the A4 , passat , c/e class and the 3 series , tasty , they cetainly dont have to slum it like in oz .

      Astra came in third on private

      • Dave

        Thanks for that – you have shown us that Germans buy lots of German cars. Here is Australia, we buy lots of Aussie cars and enjoy the extra space.

  • ox

    What’s the bet Kia sales will sky rocket very shortly.

  • Joe Papez

    I’m not sure that I understand these sales figures. For the last 2 months SAAB have registered no sales on this list.

    How is it then that I bought a new 93 TiD wagon in April and it’s not recorded. Also in May I went to have the 30day check of my car at the dealer and he had 3 NEW cars lined up for delivery to customers (City SAAB in Melbourne).

    What’s the story, don’t I count or something!!

    • Pmac

      Joe, you may want to check when the warranty started on your vehicle, some low volume distributors encourage dealers to register vehicles to achieve their monthly targets with the maunfacturers

      • Stuart

        Actually, the two highest volume manufacturers are repeat offenders with that!

  • Markus

    Anyone notice that the C-class was 3rd in the medium car segment??? WOW

    • Darth Siddious

      yeah I’m so glad outsold the ugly Liberty!

      • Darth Siddious

        *the

  • Blitzkrieg

    What happened to your last comment darth siddious?

  • Yianni

    I’m happy to see Honda keep dropping in sales.

    They simply don’t get that their cars are over priced and most aren’t even built in Japan anymore which means they can be more aggressively priced but Honda went the other way and put the prices up even more.

    I predicted a fall in sales for them a while back and it looks like it’s happening just as I predicted.

    Go Subaru! VW will probably get them next month as well.

  • Andrew M

    Its funny how the Aussie manufacturing componelt of the sales never gets a mention.

    That crown goes to the manufacturer that people speculate will be the next to close…..Ford….go figure