Volkswagen working on a new logo
19 Jul, 2007
5 Comments 
Our partners are GermanCarBlog.com have some rather interesting news, apparently Volkswagen are considering a new logo! The current VW logo just doesn’t seem to cut it anymore.
With dismal sales results in the U.S. there have been some rumours of a complete and total pull out of Volkswagen from the States, although we imagine that is rather unlikely.
In the meantime, Volkswagen is working hard on the next generation Golf, now delayed till end of next year and to coincide with the release, CEO Martin Winterkorn wants VW to move up in the world with a new logo.
With sister company Audi stealing all the limelight, word from GCB is the new logo will remain relatively the same but appear more prominent and prestigious.
Of course it is only a rumour at this stage, but it’s worth noting that GCB is ran by Volkswagen employees!
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July 19th, 2007 at 6:08 pm
No keep the old logo its a classic. What’s going to happen to all the Beasty boy fans when the VW logo disappears :(
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July 20th, 2007 at 8:27 am
VW have an identity crisis and this is an example of it. The Phaeton and Toureg are other examples.
VW should focus on certain segments for best success, and leave higher and lower segments to Skoda, Audi, Bentley, Bugatti.
But the confusion is demonstrated by having all these brands and then competing with themselves by introducing VW product. As a result the core VW product has suffered.
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March 11th, 2008 at 11:55 am
hello VW,
you should change the logo cause people get bored with old logo’s so good luck with designing a new and improved logo!!
GOOD LUCK
thanx
Mikaela
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June 26th, 2008 at 2:14 am
If it’s not broke don’t fix it. it takes years to make a classic but just seconds to destroy it.
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July 29th, 2008 at 2:17 am
don’t blame it on the logo blame it on the cars.
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