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Volkswagen working on a new logo : Car Advice | News Blog

Volkswagen working on a new logo

July 19, 2007 by Alborz Fallah  




Volkswagen LogoOur partners are GermanCarBlog.com have some rather interesting news, apparently Volkswagen are considering a new logo! The current VW logo just doesn’t seem to cut it anymore.

With dismal sales results in the U.S. there have been some rumours of a complete and total pull out of Volkswagen from the States, although we imagine that is rather unlikely.

In the meantime, Volkswagen is working hard on the next generation Golf, now delayed till end of next year and to coincide with the release, CEO Martin Winterkorn wants VW to move up in the world with a new logo.

With sister company Audi stealing all the limelight, word from GCB is the new logo will remain relatively the same but appear more prominent and prestigious.

Of course it is only a rumour at this stage, but it’s worth noting that GCB is ran by Volkswagen employees!

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Comments

5 Responses to “Volkswagen working on a new logo”
  1. No keep the old logo its a classic. What’s going to happen to all the Beasty boy fans when the VW logo disappears :(

  2. Matthew says:

    VW have an identity crisis and this is an example of it. The Phaeton and Toureg are other examples.

    VW should focus on certain segments for best success, and leave higher and lower segments to Skoda, Audi, Bentley, Bugatti.

    But the confusion is demonstrated by having all these brands and then competing with themselves by introducing VW product. As a result the core VW product has suffered.

  3. Mikaela says:

    hello VW,
    you should change the logo cause people get bored with old logo’s so good luck with designing a new and improved logo!!
    GOOD LUCK

    thanx
    Mikaela

  4. vans says:

    If it’s not broke don’t fix it. it takes years to make a classic but just seconds to destroy it.

  5. don’t blame it on the logo blame it on the cars.

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