Cadillac CTS 2008 AIMS
October 9, 2008 by Matt Brogan
GM Premium Brands Director Parveen Batish this morning released the Cadillac CTS sedan – and coupe concept – to the local market, some 70 years after the brand left our shores.
Dramatically designed, the CTS is an outstanding example of contemporary innovative American design.
A bold, sharp look the Cadillac, General Motors’ global flagship brand, debuted its distinctly American style of luxury performance in the dramatic shape of its new generation CTS sedan.
Named “2008 Car of the Year” by Motor Trend magazine in the United States, the CTS is a rear-wheel drive sedan powered by a 3.6-litre VVT direct injection V6 engine generating 227kW of power and 370Nm of torque.
Cadillac calls the CTS’s sharp-edged design language “Art and Science”. It believes that, combined with strong performance and equipment levels, the car will quickly win customers who desire luxury performance and are looking for a competitive alternative to traditional European brands.
“Cadillac is built on a strong history of innovation and has undergone a renaissance driven by a new generation of vehicles with dramatic design, a focus on driving performance and technical innovation,” said the Director of GM Premium Brands, Parveen Batish.
“The CTS triggered strong demand in the US from luxury consumers following its launch last year, with sales rising 60 per cent, and its introduction to the important Australian market will continue to move the brand forward.”
Print it: 
is that front end treatment before or after it hits the wall
looks great, really like this car, i’d buy one over “yet another” 3 series, A4 or C-class anyday. Alot more bang for your back aswell considering you’ll get a V6 one of these for the price of a 4cyl A4, BMW or c-class
They need to lift the build quality first before it becomes a contender rather than pretender. PRicing will be the big question, nad with the Aussie on a dive like present, well…. Looks are polarising, which is fine. Means it will stand out and your friends will either be envious of you or laugh. Either way they’ll see you.
Frontman – overseas reports say that the interior build quality is first class
Quote [J&H] “is that front end treatment before or after it hits the wall”
I know what you mean – I think it must have been designed by the same guy who designed the front of the current Camry
Caddies havent changed for years now. What we see as bold and fresh is old news in the styling over the pond.
It will stand out on our roads as much as the 300c did when it first arrived. Hope it’s half as good.
Can’t we have the CTS-V?
Nope the supercharged engine can’t be easily modified for RHD due to all the extra plumbing.
At least this is different and you won’t mistake it for anything else. I’d like to see one in the flesh before judging it.
Americans cant design….period.
They make cars with their target audience being black rappers whose idea of taste means wearing $500 tracksuits to gala events.
This car will fit in fine in QLD.
Elitist Says:
October 10th, 2008 at 4:07 am
Americans cant design….period.
Good thing the CTS wasn’t designed by an American then ;-)
“Good thing the CTS wasn’t designed by an American then”
Yep, coupe designed by and 09 sedan refreshed by Aussie and ex Holden design boss Michael Simcoe also responsible for the Monaro, the VE and the Elfins amongst many other things.
Turbin – True Mike Simncoe was the Chief Designer at Holden for the VT and the Monaro. However; by the time The design of the VE had been “locked in” Mike Simcoe had moved on to be Head of Design for the Asia Pacific Region before being Promoted to his current position as GMs International Head of Design
The VE was actually designed by Peter Hughes under the direction of Holdens current Chief Designer Richard Felazzo. Hughes also helped Design the TT-36 Torana and Efijy Concept Cars.
Peter Robinson wrote a book about the Research and Developmnet of the VE called Autobiography… in it he mentions Mike Simcoe but he gives credit for the Desogn of the VE to Peter Hughes.
There is also a behind the scenes DVD on the VE called “Billion Dollar Baby” in which they interview those involved in the project and Mike Simcoe isn’t on it.
The thing is Hughes also helped design the VE Maloo and says he took inspiration from the VU HRT LE 427 Maloo Concept which Simcoe Designed… so how could he get it so wrong with the VE?