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Mitsubishi Australia has added four well equipped and sharply priced special edition Platinum models to its range, offering local customers new levels of specification and value in its Lancer, ASX, Outlander and Pajero models lines.

The 2012 Mitsubishi Lancer Platinum is based on the base model Lancer ES. Platinum models benefit from a reversing camera embedded (displayed in the rear-view mirror when reverse is selected), leather seats, heated front seats and six-way power driver’s seat. The steering wheel is also bound with leather and features buttons for audio and Bluetooth phone functions.

The Lancer Platinum’s exterior scores 16-inch alloy wheels, chrome-tipped exhaust, rear spoiler (sedan only) and Platinum badging. Available in both sedan and Sportback body styles, the Lancer Platinum is priced from $21,690 for the five-speed manual and $24,190 for the CVT.

The 2012 Mitsubishi ASX Platinum gets a range of new features similar to the Lancer. Inside, the ASX adds leather seats, heated front seats, electric driver’s seat and steering wheel-mounted phone and audio controls. As well as a reversing camera, the ASX Platinum also gets reversing sensors.

Differentiating Platinum models on the outside are front fog lamps, chrome exhaust tip and Platinum badging. Based on the entry-level front-wheel drive variant, the Mitsubishi ASX Platinum is priced from $25,990 for the five-speed manual and $28,490 for the CVT.

The 2012 Mitsubishi Outlander Platinum gets the all the upgrades of the ASX Platinum, and also adds silver details to the interior door handles, rear door trim and centre console. The Platinum package also adds side and curtain airbags to the front-wheel drive variants (six airbags are already standard on the four-wheel drive models).

Based on the LS, the Mitsubishi Outlander Platinum is priced from $29,340 for the 4×2 five-speed manual, $31,840 for the 4×2 CVT, $33,490 for the 4×4 manual and $35,990 for the 4×4 CVT. The Outlander Platinum will be limited to 1000 units for Australia.

Finally, Mitsubishi Australia is offering 2000 special edition Pajero Platinum models. Based on the second-tier GLX, the Platinum benefits from Mitsubishi’s Multi Communication System with voice command, reversing camera, leather-wrapped steering wheel with remote buttons, automatic headlights and rain-sensing wipers. Also new to the interior is rear-passenger air conditioning, an 850-watt Rockford Fosgate 12-speaker premium audio system and Platinum floor mats.

Outside, the 2012 Mitsubishi Pajero Platinum scores a chrome-finished grille, door handles and side mirrors; integrated side steps; fog lamps; privacy glass; and Platinum badging. Available with the 147kW/441Nm 3.2-litre diesel engine and five-speed automatic transmission, the Pajero Platinum is priced from $59,990.

Note: All prices are manufacturer’s list prices and exclude government, dealer and on-road charges.

  • Lucii Pooky

    It seems every month Mitsubishi have a “special” limited edition range .

  • Able

    The Lancer Platinum with all its features and priced from just $22k has to be THE definition of value for money!

    • Phil

      Maybe on paper. Once you take a look in the flesh and find  the cheap & nasty interior, unrefined engine, numb steering with free-play and weak handling, it doesn’t seem that good value.

  • JJ

    The appearance of lancer is about 5 years old.

    • DAVIDZ

      Yeap, and as its Japanese a decade or more superior than anything out of Korea

  • Jonno

    IMO, Mitsubishi’s entire vehicle range bar the EVO X are really ho-hum and not much to go for.
    Together with Nissan – Mitsubishi & Nissan simply are market followers to an extent mirroring the leader, Toyota. 
    They have similar vehicles in the SUV range – Compact (ASX / Dualis/ RAV4), Medium (Outlander / XTrail / Kluger) & Large (Pajero / PathFinder/ Prado & LandCruiser) and Commercial UTEs (Triton / Navarra / HiLux). They capitalize on Aussie’s penchant for SUVs and UTEs. Mitsubishi passenger range, on the other hand, are lacklustre except for specialized vehicles like EVO X & Lancer Ralliart. 
    Mitsubishi’s sales & marketing are really getting stale for some time already. Mitsubishi’s Platinum Limited Edition special offers have been used rather too frequently for end of model changeover or even, model termination eg. the 380. It’s really no value for money inspite of all the gadgets, bells & whistles included in the special edition. They are sales gimmicks used to push off old stocks which would be “orphaned” when the new model introduced or line terminated.
    A few years ago, I became interested in a used 380 after Mitsubishi terminated the 380 range. A 2 to 3 year old 380 was asking less than 50% of it’s original value. I went to various Mitsubishi dealers & what struck me was a glut of Platinum 380 ES models in the used lots. They were in good condition, low mileage, and comes with attractive stuff like Sunroof, Bluetooth, etc. A number didn’t even have local registration leading me to think they were from out of state. I hesitated and after that, petrol prices escalated – leading me to chalk off the 380. Since now & then, I see a used 380 – prices are now in the lower to mid-$10k’s from $20k+ when I was interested.
    The Platinum special editions are not special editions in the true sense. Their residuals are no different from normal models.

    • hehe

      “They have similar vehicles in the SUV range – Compact (ASX / Dualis/ RAV4), Medium (Outlander / XTrail / Kluger) & Large (Pajero / PathFinder/ Prado & LandCruiser) and Commercial UTEs (Triton / Navarra / HiLux).” –> mate almost all major car manufacturers in the world have the same ranges on offer. What are you talking about?? 
      And the Mitsu 380 is Australian made ( plus production has stopped and plant closed down) hence lower resale value.

  • Viet

    Reverse camera in a rear view mirror? Are you kidding me? They should have a display something like MMCS.

  • TwinCam

    Good value for money, at least in my opinion. Got the ASX CVT. last week. Nice car, half way between a Lancer (too low and not enough ground clearance for todays failing roads in Sydney) and an Outlander (too long to park in some places and thirsty on the juice).

    The Platinum Pack – helped me rule out Sportage, ix35, Dualis, Subaru XV and Mazda CX5. And who really needs 4wd – in the city!

    Camera AND sensors – fantastic. Not too many sub 30 vehicles have both off. Leather sears – a bit over the top – but still nice.

    Also the reverse camera in better placed in the rear view mirror. It’s the first place we look when reversiing, and its up close. The dash mounted MMCS (and CX5, CX7, Subaru XV – all tested) feel unnatural and in the wrong place.