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Interview: Ford Australia boss Andrew Birkic
News
18th Sep 2020
11 min read

Interview: Ford Australia boss Andrew Birkic

The new boss of Ford Australia, Andrew Birkic, has been in the top job for a little more than a month, but he has been with the Blue Oval brand for more than 26 years. We asked the former global brand manager for Ford Ranger about plans for a V6 Ford Ranger Raptor, the chances of the Ford Explorer, F-150 and Bronco nameplates ever returning to Australian showrooms – and if Ford will stay in V8 Supercars once Holden is gone. Below is an edited transcript of CarAdvice’s Q and A session.
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Joshua Dowling
Ford Bronco: Blue oval asks Goodyear to hide Wrangler tyre branding
News
18th Jul 2020
1 min read

Ford Bronco: Blue oval asks Goodyear to hide Wrangler tyre branding

Goodyear has been asked by Ford to make Wrangler markings on its tyres less conspicuous, according to American car website Motor1. Ford launched three new models under the Bronco sub-brand last week, aimed at competing with Jeep – and the Jeep Wrangler is directly in its sights. Unfortunately for Ford, one of Goodyear's most popular off-road tyres shares the same name with Jeep's off-road vehicle, leading Ford to request the prominent competitor's name be made less obvious.
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Ben Zachariah
2021 Ford Bronco Sport order guide reveals key specs of new 'Baby Bronco'
News
20th Mar 2020
3 min read

2021 Ford Bronco Sport order guide reveals key specs of new 'Baby Bronco'

The smaller and less hardcore of two new Ford Bronco models, the 2021 Ford Bronco Sport, has had its key specifications leaked online as the new model joins Ford’s US ordering system, less than a fortnight after leaked images surfaced online.
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Kez Casey
2020 Ford 'Baby Bronco’ spied
News
28th Sep 2019
2 min read

2020 Ford 'Baby Bronco’ spied

With the latest Escape looking more like its Focus platform-mate than ever before, Ford has identified a need for a compact crossover with more rugged, square-rigged styling. Enter what many are calling the “baby Bronco”. Its boxy silhouette should bear a resemblance to the reborn, adventure-ready Ranger-based Bronco that’s currently in development. Unlike the big daddy Bronco, however, the baby Bronco will utilise monocoque construction.
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William Stopford
Ford Bronco will have removable doors, roof - report
News
26th Mar 2019
1 min read

Ford Bronco will have removable doors, roof - report

US dealers were given a preview of the new Ford Bronco at an event held in Palm Springs, Florida, last month. After handing in their phones and photography equipment, the dealers were reportedly shown a two-door version of the new Bronco. Dealers who spoke to Automotive News confirmed the car will have round headlights, a rectangular grille, prominent Bronco branding, and a retro design theme.
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Derek Fung