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Honda to show Acura Precision concept at Detroit auto show
News
19th Dec 2015
2 min read

Honda to show Acura Precision concept at Detroit auto show

Honda’s luxury arm Acura will use the 2016 Detroit auto show to unveil a sharp new concept, dubbed Precision. Acura says the new show car will preview the next stage in its evolving brand styling, informing the look of its future offerings. Dave Marek, creative director for Acura, said that the concept is named for the company’s new ‘precision crafted performance’ strategy, which he says will signal a “stronger and sharper focus” on styling in the future.
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Mike Stevens
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