Rolls-Royce has revealed the stealthy and more powerful Cullinan Black Badge, becoming the first model on the marque's 'Architecture of Luxury' platform to get the Black Badge treatment. According to the high-end carmaker, the Cullinan Black Badge has had its drivetrain and chassis "re-engineered for enhanced dynamic performance", including increased outputs from the engine...
In 2018 super-luxury car manufacturer Rolls-Royce sold a record 4,107 cars – a huge number when you consider just nine years ago when current CEO Torsten Muller-Otvos arrived, they were selling just 1000 cars. “There’s nobody selling more cars than Rolls-Royce in the same segment, which we define as cars with a price tag over US$250,000 ($351,501), thanks to the extraordinary number of high net-worth individuals these days...
Rolls-Royce is reportedly maxing out its production capacity after the launch of its "high-sided" Cullinan crossover, having also set a sales record in 2018. Industry journal Automotive News reports the company's first SUV (though Rolls-Royce refuses to use such a pedestrian term) has filled the order books through to July already, and that the company's sole plant in Goodwood is maxed out...
When it launched the Cullinan in May, the Rolls-Royce team boldly pitched it as the only purpose-built luxury SUV in the world. We're not sure what Bentley would have to say about that, but it appears the high-riding, high-sided Roller is already a success, drawing new customers to the brand...
