Tyres

American tyre company Goodyear is set to launch its new range of ultra and ultra-ultra high performance tyres in Australia from May to better compete with the likes of Michelin and Pirelli in the upper end of the tyre segment. The manufacturer will release a new range of three tyres that will give a more comprehensive sports and Motorsport tyre coverage. The range includes the Goodyear Eagle F1 SuperSport, Goodyear Eagle F1 SuperSport R and the Goodyear SuperSport RS.

Michelin is working on technology that could see the end of 'new tyres' as we know them today, by instead using 3D printers to bring worn-out rubber back to life. The idea forms part of the company's holistic 'Visionary Concept' with several innovative technologies including an airless wheel/tyre package, tyres made of wood, and 3D printing.

Everyone has been there – you take your multi-million-dollar classic Ferrari to TyrePower for new rubber, only to discover the only choices are designed for mid-size crossovers and light hatchbacks. No-one wants to put tyres involving the words 'eco' or 'efficient' on their 250 GTO, for example.