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Chrysler gets stay of execution under Stellantis

Chrysler’s days were thought to be numbered, however potential plans to transform the car manufacturer into an all-electric specialist could save it from extinction.


Chrysler is a "pillar" of the automotive industry and will continue to build cars, according to Stellantis CEO Carlos Tavares.

The brand faced an uncertain future following last year’s high profile FCA and PSA merger – named Stellantis – due to its narrow line-up and dwindling sales.

However, during a virtual press conference in the USA on Wednesday, Mr Tavares said: "We do not forget that Chrysler was in the past the expression of the automotive American technology, the best technology available at that point in time."

"There is a connection there that we can [use to] protect ourselves in the future, perhaps using other ideas like autonomous vehicles, zero-emission vehicles, and highly connected vehicles," he continued.

The Chrysler line-up currently comprises the antiquated 300 Sedan, alongside the US-market Pacifica and Voyager people movers. Only the 300 is currently sold in Australia, and the top-spec SRT V8 variant was recently retired due to "production constraints."

In 2020, Chrysler sold just 110,464 vehicles in the USA, falling significantly short of stablemate brands Jeep and Ram (which sold 795,313 and 624,642 cars respectively).


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William Davis

William Davis has written for Drive since July 2020, covering news and current affairs in the automotive industry. He has maintained a primary focus on industry trends, autonomous technology, electric vehicle regulations, and local environmental policy. As the newest addition to the Drive team, William was brought onboard for his attention to detail, writing skills, and strong work ethic. Despite writing for a diverse range of outlets – including the Australian Financial Review, Robb Report, and Property Observer – since completing his media degree at Macquarie University, William has always had a passion for cars.

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