Mazda is an interesting case study in Australia, in that it has the highest percentage of private customers of any of the top ten mainstream brands.
That's probably why its downturn of 15.8 percent lines up so closely to an overall 16 percent drop for the market. Mazda's figures generally closely resemble that of the market as a whole more so than any other brand.
Some of Mazda's sales pain is undoubtedly related to price rises across the board. The CX-30 arrived early in 2020 and was slow to take off, while Mazda 3 sales hit the brakes as Australians continued to rush to SUV segments.
|MX-5||Update||Sports car||Q1 2021|
|CX-9||Update||Large SUV||Q1 2021|
|MX-30 Mild Hybrid||New variant||Small SUV||First half of 2021|
|MX-30 electric||New variant||Small SUV||Mid-2021|
MORE: Everything Mazda