Renault has announced overnight its Formula One team will run under the Alpine flag for the 2021 season.
Recently Renault F1 team principal Cyril Abiteboul was appointed as managing director at Alpine – a sports car sub-brand of Renault – helping to lead the company's future while he continues with his duties at the F1 racing team.
Rebranding the Renault F1 team as Alpine is a curious move for the French car company, considering it only offers a single model with an Alpine badge at this time.
While the company has been tight-lipped about future Alpine models, there has been speculation new models could forge ahead with electrified powertrains.
With a new hybrid Nissan GT-R expected in 2023, its release could align with a new electrified sports car line-up for Alpine.
Renault Group's management released a statement over the weekend announcing it would be focusing on four main business units: Renault, Dacia, Alpine, and New Mobility.
Renault also markets cars under the Lada and Renault Samsung Motors brands in some markets, the futures of which are yet to be confirmed under this new business plan.
In June 2020, the future of Alpine was rumoured to be in doubt. However, it now appears Alpine's role within the Renault Group has been cemented, following the appointment of Luca de Meo as the CEO of Renault Group in July.