Mercedes-Benz is set to “jettison” at least seven models from its US range, according to industry journal Automotive News.
Referencing comments allegedly made during a June dealer webinar hosted by Mercedes-Benz USA CEO Nicholas Speeks, the outlet did not reveal a timeline for the move, or specify which models would be cut.
Multiple online publications report the coupe and convertible versions of the S-Class, C-Class, E-Class, the CLS and one of AMG’s GT models, are headed for the chopping block, although CarAdvice has been unable to independently verify these claims.
The rapid rise of SUVs, at the expense of sedan and coupé sales, has played a role in the restructuring of manufacturer line-ups in recent years.
In 2019, CarAdvice reported that BMW was similarly looking to slash slow-selling models, in an attempt to cut costs.
In May 2002, passenger vehicles accounted for 70.3 per cent of new car sales, while SUVs accounted for 14.7 per cent.
By April 2020, passenger vehicles accounted for just 25.01 per cent of new car sales, while SUVs accounted for 49.2 per cent.
A spokesperson for Mercedes Benz told CarAdvice “we have no new information to share regarding our current or future product portfolio in Australia.”
MORE: Everything Mercedes-Benz