Mazda has announced its first-ever battery electric vehicle, the MX-30, will arrive in the United Kingdom from early 2021 with a post-subsidy price tag of just over AU$52,000.
Only 500 examples of the Mazda MX-30 First Edition will be available to UK customers, with the vehicle available for pre-order at a price of £30,495 driveaway (AU$59,224), or £26,995 (AU$52,427) inclusive of the Office for Low Emission Vehicles (OLEV) grant.
The OLEV grant is part of the UK's Electric Vehicle Homecharge Scheme (EVHS) and is a grant that wipes 35 per cent off the purchase price of certain low-emissions vehicles, with a maximum grant of £3500.
The Mazda MX-30's price tag puts it at around the same cost as an entry-level Nissan Leaf in the UK, which starts at £26,345 post-subsidy.
In Australia, where there are currently no subsidies for electric vehicles, the Nissan Leaf is currently priced at $49,990 before on-road costs.
In addition to being eligible for the grant, those who order an MX-30 First Edition will also score a free wall box home charger (subject to terms and conditions, of course).
A crossover SUV, the MX-30 utilises a 35.5kWh lithium-ion battery capable of delivering a range of up to 124 miles (199km) – around half that offered by competitors like the Hyundai Kona electric.
The MX-30's DC socket allows for rapid charging of up to 50kW, meaning it can reach 80 per cent charge in around 30 to 40 minutes, Mazda claims.
The jury is still out as to whether Mazda's first full-electric car will make it to Australia, with Mazda's local marketing director Alastair Doak telling CarAdvice earlier this year that the decision-making process was ongoing.
“I think we were on record at the end of last year saying that as individuals we would like to bring it, but it needs to make sense at least at some level as a business case," Mr Doak.
“And there's big implications from that. If you did bring it, how many dealers would have the car, how would you sell it, service it? It’s not just a case of ‘hey it's a good product let’s bring it in’."