First the A110 was given the GT4 and Cup treatment, now the company is returning to its rallying roots.
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Alpine is going back to its roots, revealing a rally-ready racer based on the road-going A110 coupe.

The A110 Rally will officially be launched at the Rallye Mont-Blanc Morzine this weekend, with sales to start at the 'end of the year'.

Built around the same aluminium frame as the A110 GT4, which in turn is built around the chassis of the road car. But there's three-way adjustable hydraulic suspension and fresh Brembo brakes, along with rally-specific safety kit like a roll cage, bucket seats, and a six-point harness setup.

Power comes from the same 1.8-litre turbocharged four-cylinder engine used elsewhere in the A110 line-up, but it's been boosted to 'more than 300 horsepower' – equivalent to 223kW.

The engineers at Alpine HQ have also worked on freeing up more torque, although figures haven't been provided. The production car makes 320Nm, for reference.

That compact four-pot engine is mated with a six-speed sequential gearbox and a limited-slip differential.

Having given the car an initial shakedown at a French circuit, the development process is ramping up at the hands of two French rally drivers.

Their goal is to develop a car that's approachable for customer racers, but offers enough capability to keep race teams and more experienced drivers interested. No pressure, then.

"This return to rallying is highly anticipated as Alpine made history when it won the first-ever World Rally Championship in 1973," said Régis Fricotté, Alpine commercial and competition director.

"To ensure the success of this new adventure, we have entrusted the research and development, production and commercialisation of the Alpine A110 Rally to Signatech, our partner as well in the FIA World Endurance Championship and around the Cup and GT4 programmes. The Alpine A110 Rally looks set to be a very fine car to drive and amazingly efficient."

Deliveries of the A110 Rally will kick off early in 2020, with pricing to start at €150,000 ($242,800) excluding local taxes.