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Ford’s new design director based in Melbourne

Ford’s new director of design for Asia Pacific and Africa will pen the Fords of the future from Australia.


Christopher Svensson was appointed to the role in June and is currently responsible for designing new vehicles developed in Africa, Asia and Australasia.

Reporting to Ford of Europe executive design director, Martin Smith, Mr Svensson is based at Ford’s Asia Pacific and Africa Product Development Centre in Melbourne.

Joining Ford in 1992, Mr Svensson began as an exterior designer for Ford of Germany at the Design Studio in Köln. Between 1992 and 1996 he was responsible for the design themes of the Ka, Puma and Cougar and also worked on the first-generation versions of the Focus and Mondeo.

In a year at Ford North America’s Advanced Design Studio Mr Svensson worked on the Mercury MC2 and Ford P2000 Hydrogen concept vehicles.

Returning to Europe in 1997, he oversaw the development of the Fiesta and Fusion, and was more recently involved in the pre-program development of the second-generation Ka and C-Max, third-generation Focus and six-generation Fiesta. He also collaborated on the Visos concept car and the Pink FAB1 from the movie Thunderbirds.

In 2007 he was appointed Ford of Europe’s chief designer of commercial vehicles, working both on interior and exterior designs.

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