The Land Rover Discovery SVX has been axed before a single car has rolled down the production line.
According to the magazine, the SVX's supercharged 368kW/625Nm 5.0-litre V8 is longer on the cards for the current Discovery.
Despite this, the company says it still plans to use the SVX badge in the future, although it's unclear when and where it will appear. The SVX sub-brand was originally conceived as an off-road companion to the high-performance SVO line.
At the end of January, the company announced it would not go ahead with production of the limited edition three-door Range Rover, with the automaker choosing to focus its "resources and investment on the next generation of world-class products".
Due to slumping demand for diesels, weak sales in China and Brexit-related woes, Jaguar Land Rover posted an operating loss of around £300 million ($550 million) in the fourth quarter of 2018. The automaker will cut its global workforce by 4500 people or around 10 per cent.