Unveiled at the 2018 New York motor show, the Genesis Essentia is one of the most eye-catching, exciting concept cars we've seen this year.
It has a pure-electric powertrain good for a 3.0-second 60mph (97km/h) sprint, buried under a classically-proportioned exterior.
Along with the typically flashy concept butterfly doors, the interior is a showcase for how Genesis wants to shape its next generation of vehicles. There's an 8.0-inch driver display, and a flashy mix of materials on board – tan and blue leather, 3D carbon-fibre and velvet all feature.
Check out the video for more information about why the car looks the way at does, as Paul Maric catches up with designer Sasha Selipanov.