Fiat, Lancia, Abarth and Alfa follow in Jaguar's footsteps
Fiat Chrysler Automobiles (FCA) has joined the crowd of manufacturers giving old cars a new lease on life, launching the Reloaded by Creators program.
Unlike some other manufacturers, FCA won't be building old cars from scratch. Instead, the company will buy "carefully selected" used vehicles and treat them to an exacting restoration. Money made from the project will be used to fund 'scouting' activities to add significant historic vehicles to the company collection.
If scouting for classic Italian cars to restore isn't among the coolest jobs in the world, we don't know what is.
The program will be launched with a particularly tasty selection of cars, starting with a 1991 Alfa Romeo Spider (above). The car has always belonged to FCA, and was used for custom colour testing during its early life.
Second cab off the rank is a 1989 Alfa Romeo SZ, looking resplendent in Alfa Red. The car was built in extremely limited numbers – 1000 examples – and coupled a 3.0-litre V6 engine with brutalist bodywork from Zagato. The restored vehicle pictured here was built on September 15, 1989.
The 124 Spider is a name loaded with history for Fiat. The car was initially designed in 1966, and production lasted until 1985 – except the car was built in America between 1975 and 1982, before Pininfarina brought it back to Europe in Spidereuropa form. With 78kW on tap, the car in the collection isn't a fire-breathing monster... but it's immensely pretty, and only covered 10,000km before being put into storage.
Where the 124 name has made the jump to 2018, Lancia has transitioned to from a rally-bred maker of supercars into another hatch-making horse in the FCA stable.
The 1973 Fulvia Coupe Montecarlo here is a delightful (if slightly sad) throwback to the brand's glory days, with styling inspired by speedboats and a buzzy 1.3-litre engine. Complete with its original number plates, this car was initially sold in Naples on April 19, 1973.
Pricing information hasn't been announced for the cars in FCA's initial offering. Don't expect them to be cheap, though.