Hyundai sales go Nuts in Australia

If you don’t see 10 Hyundai branded cars on the road each day, then I’d be prepared to quit this job tomorrow.
- shares

With unit sales of 7,208 cars in February alone, it’s not hard to see why I’ll probably be keeping my job for many years to come.

The result is also Hyundai's best ever sales ranking since the company started selling cars in Australia in 1986. Their market share has risen to a sizeable 8.8 percent and the forecast is that it will keep on driving north.

In a market that has grown 17 percent year-on-year, Hyundai has been the standout player with an overall increase in sales of a staggering 73.6 percent.

The hugely successful iLoad van, which has clearly become the tradesmen’s favourite, is now the number one selling van in this highly competitive segment. With February sales of the model topping out at 657 units, market share has exploded to 33.7 percent.

And the story is even better than that, with the iMax now ranked second in the people mover segment and a market share of 23.6 percent.

Similarly, the i30 posted sales of 2,926 cars for the month of February, which gave the model a 15.6 percent market share.

In the highly competitive light car segment, Hyundai’s Getz was ranked number one sales of 1,927 cars sold.

And the big picture looks just as good with global sales for the month of February totaling 250,995 meaning a 23.4 percent increase over 2009.

Moreover with the launch of the i20 hatch and i45 mid-sized sedan during the first half of this year, things are certain to hot up even further for Hyundai.

Even once die-hard skeptics of the Korean powerhouse are now walking into Hyundai dealerships to find out what all the fuss is about. And if they should take a test drive, chances are, they may well drive out in their very own Hyundai.