In some sense, it looks set to mark a spiritual return to what the axed Accord Euro (sold in the US as an Acura) was.
Pictured: Current-generation Honda Accord
The Accord has been part of Honda's range in Australia - in one form or another - for 40 years, and alongside the Civic is probably its best-known nameplate.
However, the precipitous decline in big sedan sales here in the face of SUVs, and the current Accord's ageing design, have hit sales of late.
The Accord currently has just 0.9 per cent market share, and is smashed not just by the Toyota Camry, but by the Mazda 6, Ford Mondeo, Subaru Liberty and Volkswagen Passat.
Pictured: Old Honda Accord Euro
However, Honda Australia director Stephen Collins told us this week that the company's intention was to keep the faith and get the the car here as soon as it's available.
"We definitely want for that to be the case," he told us. "It's still a challenging segment but there's definitely a place in it for us [as a flagship]."
Collins added that the Accord would be a technological leader for the brand, stating that in particular he was keen for a petrol-electric hybrid to be part of this mix once again.
Pictured: Next-generation Honda Accord testing
Recently the company revealed the new Accord, in the US at least, will be powered by two turbocharged four-cylinder engines.
The base engine will be a 1.5-litre turbocharged four-cylinder, versions of which already power the 153/260Nm US-only Civic Si and 140kW/240Nm CR-V.
Replacing today’s 206kW/342Nm 3.5-litre V6 will be a detuned version of the Civic Type R’s 235kW/400Nm 2.0-litre turbo four-cylinder.
The 1.5-litre engine can be specified with either a six-speed manual or CVT, while the larger 2.0-litre mill can be paired with a six-speed manual or 10-speed automatic.