Measuring 5943mm long, 2032mm wide, and 1877mm tall, the W-15 is truly massive, as is its 3632mm wheelbase. It also features a ground clearance measurement of 305mm, and a gross vehicle weight rating (GVWR) of 7200lb, or 3266kg (3.26 tonnes).
Powered by two electric motors - one on the front axle and the other on the rear - the Workhorse W-15 develops 460hp (343kW) and can sprint from 0-60mph (0-96km/h) in just 5.5 seconds.
In addition to the all-electric range of 80 miles (128km) from its Panasonic-sourced battery pack (of an unknown capacity), the W-15 features a petrol-powered range extender, boosting range by 310 miles (499km) per tank.
Headlining features include a digital driver's instrument cluster, touchscreen central infotainment system, all-wheel drive, lane departure warning, and autonomous emergency braking (AEB).
Other specifications include a payload of 2200lb (998kg) and a towing capacity of 5000lb (2268kg) - by comparison a Ford F-150 with the Ecoboost V6 turbo petrol engine can tow 8500lb (3855kg). There's even a 7.2kW, 30-amp power outlet that can be used for tools.
While the design may not be to everyone's tastes, the company says it already has 4650 pre-orders for its plug-in truck - even though pricing hasn't been officially announced - with a primary aim at commercial buyers.
The Workhorse Group is a US-based vehicle electrification company first established in 2007, currently producing electric step vans and pickup trucks, along with providing an autonomous drone delivery service.
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