The new brand and logo will be used on future "ultra low series production, aimed at a number of selected collectors".
Featuring a stylised bull's head, the logo is a link to the company's roots in the Italian city of Turin, which features four bulls on its flag.
It's not clear what the first Italdesign Automobili Speciali vehicle will be, but given that Audi and Lamborghini have owned design and engineering firm since 2010, it seems likely that the small production run vehicle will be based on either an Audi or Lamborghini platform.
Since December last year, the company has been providing teaser images of a concept car that it will unveil at the 2017 Geneva motor show.
Above: The most recent teaser for Italdesign's concept car at the 2017 Geneva motor show.
When the concept is unveiled, it will mark Italdesign's return to small scale manufacturing and revive a part of the company's history that goes back to the BMW M1 of the late 1970s, the Italdesign Aztec concept from the 1980s, and the BMW Nazca and Volkswagen W12 concept cars of the 1990s.
Announcing its return to manufacturing, Joerg Astalosch, Italdesign's CEO, said: "We stated in 2016 that we do have the competences in styling, development and production of street-legal ultra low series cars. Today, one year later, we are delivering the first running testimonial."
The company's production abilities were given a full run when it was tasked with building 70 pre-production versions of the Audi Q2 small SUV.
MORE: Italdesign news