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Top 10 automotive brands
A survey conducted by Interbrand and BusinessWeek (the New York-based global business media organisation) has put together the top 10 automotive brands, ranked by brand value.
| 2007 Interbrand Ranking | |||
| Top100 Ranking | Automotive Ranking |
Auto Brand |
Brand Value(US $ Bil) |
| 6 | 1 | Toyota | 32.1 |
| 7 | 2 | M. Benz | 23.6 |
| 13 | 3 | BMW | 21.6 |
| 19 | 4 | Honda | 18 |
| 41 | 5 | Ford | 9 |
| 54 | 6 | VW | 6.5 |
| 68 | 7 | Audi | 4.9 |
| 72 | 8 | Hyundai | 4.5 |
| 75 | 9 | Porsche | 4.2 |
| 92 | 10 | Lexus | 3.4 |
| 98 | 11 | Nissan | 3.1 |
Toyota has once again taken first place with a brand value estimated at US$32.1 billion, putting the Japanese manufacturer ahead of Mercedes Benz which has an estimated value of $23.6 billion USD.
The big winner though is Honda which ranks ahead of not only Ford but VW, Audi, Porsche and a whole lot more! Another notable mention in the top 10 is Hyundai which has managed to nudge Porsche out of eight place.
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