A survey conducted by Interbrand and BusinessWeek (the New York-based global business media organisation) has put together the top 10 automotive brands, ranked by brand value.

2007 Interbrand Ranking

Top100 Ranking

Automotive

Ranking

Auto

Brand

Brand Value(US $ Bil)

6 1 Toyota 32.1
7 2 M. Benz 23.6
13 3 BMW 21.6
19 4 Honda 18
41 5 Ford 9
54 6 VW 6.5
68 7 Audi 4.9
72 8 Hyundai 4.5
75 9 Porsche 4.2
92 10 Lexus 3.4
98 11 Nissan 3.1

Toyota has once again taken first place with a brand value estimated at US$32.1 billion, putting the Japanese manufacturer ahead of Mercedes Benz which has an estimated value of $23.6 billion USD.

The big winner though is Honda which ranks ahead of not only Ford but VW, Audi, Porsche and a whole lot more! Another notable mention in the top 10 is Hyundai which has managed to nudge Porsche out of eight place.