The C-HR made its first appearance as a striking three-door concept at the 2014 Paris motor show, before appearing again with a second pair of doors and a more production-focused look at last year’s Frankfurt show.
Geneva will mark the C-HR’s third European showing, and its first outing as a market-bound rival to the ageing but hugely popular (in Europe) Nissan Juke, itself likely to be replaced with a new-generation model inside the next couple of years.
As expected, the Toyota C-HR’s look remains largely loyal to the concepts that preceded it, with the same long and curving headlights sitting atop a bold upright face.
The cabin has been made longer and taller for greater interior space, but the tapered fastback look remains a focus, along with the imitation three-door look created by a compact rear passenger window and disguised high-set rear door handles.
A high belt-line, tall door panels and pumped guards round out the profile styling, while the rear features a long tailgate-topping wing and a more integrated look to the hooked LED tail lamps.
Full details for the first-ever C-HR are still to be revealed, although it is known that the compact SUV rides on the same TNGA platform that underpins the new Prius. Much of Toyota’s future product is expected to do the same.
Watch for more details to come at next week's Geneva motor show.
Toyota's Australian arm has thrown its hand up for the C-HR, and a local launch is hoped to occur before the end of 2016.
“The effort being put in is substantial – that’s more in terms of specification and pricing and making sure everything is right for our market before we throw our complete weight behind it,” Toyota Australia communications executive Stephen Coughlan told CarAdvice in Frankfurt last year.
“But there’s certainly a very strong interest, and obviously a very strong opportunity there for the car.”
It is unclear if Australian models will be sourced from Europe or if additional production will start up in Japan or elsewhere.
Toyota Australia imports most of its vehicles from Japan, with the exception of the Camry and Aurion (both produced locally), HiLux (Thailand), Corolla sedan (Thailand), Fortuner (Thailand) and Kluger(USA).