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Lamborghini “Urus” SUV will not feature autonomous driving technology

Stephan Winkelmann, CEO of Lamborghini, has stated on the record that the company's first SUV since the LM002 won't feature the autonomous driving technology, which is becoming increasing common on high-end luxury vehicles.


Speaking to Leftlane News, Winkelmann said that the decision to exclude self-driving technology from the crossover stems from a belief that anyone buying a Lamborghini should have a "willingness to drive the car".

Winkelmann didn't specify to the website where he was drawing the line with driving assistance technology, though. So, while a hands-free semi-autonomous highway steering system looks to out of the frame for now, we're not certain whether the SUV will have more simple features, such as radar-guided cruise control.

With extra doors, seats, and passenger and cargo capacity, the new SUV, which may or may not named Urus after the 2012 concept car, will be Lamborghini's most practical passenger car yet.

Under the bonnet, rumours indicate that the high-riding Lamborghini will be powered by a twin-turbocharged 4.0-litre V8. Winkelmann told the American publication that the SUV will have "an opportunity to have a turbo".

It has been confirmed that Lamborghini's new SUV will go into production in 2018, and will be built at its Sant’Agata Bolognese plant.

The factory in northern Italy is currently undergoing a massive expansion. Once it's running at full speed, Lamborghini is planning on selling 3000 SUVs per year, in the process doubling the brand's current annual sales rate.

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