The Mazda MX-5 hit the top of the sports car sales charts in November for the first time in years, on the back of the new model’s greatly improved pricing.
For context, the 221 units total compares to the November 2014 result achieved by the previous ‘NC’ MX-5: nine units. Yes, the old MX-5 managed just nine sales in the same month last year.
The strong month is a combination of the 1.5-litre MX-5 that went on sale in August, and the first registrations of the new 2.0-litre versions that launched to the press just last week.
As we know, the new MX-5 remains predominately male-skewed, but the shift to younger buyers has been noted. While 80 per cent of previous-generation MX-5 owners were aged above 45, that figure has dropped below 60 per cent.
For those interested, Mazda has sold 675 MX-5s this year. This figure is significantly higher than the total volume achieved by the NC MX-5 over the past three years combined.