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Last 7 Days

*editor’s note* – the article below is simply a rant – an emotional one at that. We understand the need for Ford Australia to move forward and appreciate the views of our readers pointing out that both Holden & Toyota have followed similar paths in the past.

Ford has today given the final salute – the two finger salute – to 600 Geelong workers and its inline-6 cylinder engine.

Following today’s announcement of the culling of Ford’s inline-6 cylinder engine, to be replaced by an imported V6 motor, it has also become clear that over 600 jobs are in limbo due to the decision.


Ford’s top-hat Tom Gorman plays down the axing of jobs with reassurance of job re-allocation. Although it sounds like an attractive proposition, it totally defies logic and lacks any form of feasibility. Ford expects Geelong based workers to accept re-allocation to other available jobs at its Melbourne based Broadmeadows plant.

Much like most other sane people, the idea of driving one and a half hours per day (per way), or utilising public transport for in excess of two hours per day (per way) will totally defy reasonable logic.

Morale at the Geelong plant will also take a nose dive, workers will show no enthusiasm for work or desire to get jobs done. And who would expect them to? Knowing full well that in two years time they will have no job to speak of.

Despite accepting over $90-million from the Government in the past three years for further fuel efficiency developments and continued support of the Falcon and Territory, Ford will still relinquish the inline-6 cylinder engine.


The whole situation came to fruition due to an article GoAuto produced last week. Had GoAuto not released the article, it would be anyone’s guess when Ford would have told employees about job losses. My guess is that they would have kept it hush hush for as long as possible. The article caught Ford off-guard and it forced their hand to react.

It really is a sad day for the Australian motoring industry and all I can say is – Shame on you Ford! This will ultimately alter Ford’s image and if the soon to be jobless Ford employees have anything to do with it, it may also mean a boycott of the manufacturer’s product.