The 2015 Peugeot 208 GTi has had a further $490 shaved from its Australian retail price this week, as the current model shifts into runout mode.
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Today’s cut follows a $1000 reduction that came as part of a brand-wide pricing change in June, effectively amounting to a total saving of $1500 off the 208 GTi’s earlier retail price.

Peugeot says it has just 30 examples of the 2015 208 GTi left in the local inventory, with a revised example scheduled to hit the market before the end of this year.

To help move remaining stock, Peugeot’s local distributor Sime Darby has dropped the little hot hatch’s price from its $29,990 price in June, to a new $29,500 plus on-road costs.

Features remain unchanged for this offer, with highlights of the current model including 17-inch alloy wheels, a seven-inch display with satellite navigation, Bluetooth and auxiliary connectivity for phone calls and media streaming, and LED daytime lights, among others.

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The deal is available until October 21 (or until stocks last), a date set specifically as an homage to the film Back to the Future 2, which hit theatres in 1985 - the same year that the 208 GTi’s progenitor, the 205 GTi, first hit the global stage.

“In 1985 the idea of a vehicle having Bluetooth, satellite navigation and the like was as believable as a flying car that ran on plutonium. Yet today it’s the reality and for such a little difference in price,” Peugeot Australia chief John Startari said.

The revised 2016 208 GTi will make its Australian debut sometime in the fourth quarter, with pricing and details to be confirmed closer to launch. Expect the recent 208 GTi 30th Anniversary model to provide inspiration for the revised hot hatch.

Rivals to the 208 GTi include fellow French hatch the Renault Clio RS ($29,490 plus on-road costs), the Volkswagen Polo GTI ($27,490) and Ford’s Fiesta ST ($25,990).