The success of the Giulia - if that's what it will be called (that's the name that has been assumed since the late 2000s, but the Italian brand has yet to confirm it) - is crucial to Alfa Romeo’s ongoing survival and as such, brings an entirely new chassis, a new design language and brand-new engines and transmissions.
The Giulia will sit on Alfa’s all-new rear-wheel drive / all-wheel drive Giorgio platform that will offer high-performance engines, including a range-topping Ferrari-sourced twin-turbo V6 from the Maserati Quattroporte and Ghibli sedans.
Key to the range will be an entry-level 2.0-litre four-cylinder turbocharged petrol engine in several states of tune, as well as a suite of turbo diesels including a 3.0-litre V6, also borrowed from Maserati.
Alfa Romeo is touting the new Giulia as a BMW 3 Series rival and is expected to arrive in European showrooms in February or March next year.
Discounting the 4C and upcoming 4C Spider, the Giulia will spearhead a succession of new, high-volume models including, a new rear-wheel drive Giulietta in 2016, as well and a midsize SUV that will challenge the Audi Q5, BMW X3 and Mercedes-Benz GLC.
Stay tuned for all the images and details of the all-new Alfa Romeo Giulia on Wednesday.