Toyota’s North American performance arm Scion has unveiled the Corolla-based iM concept at the Los Angeles auto show.
The Scion iM concept offers a thinly veiled look at a new sporty hatchback based on Toyota’s top-selling small car that will debut in production form at April’s New York auto show.
The iM gets a more dynamic appearance than the regular Corolla, featuring aggressive front and rear bumpers with stylised intakes and outlets, heavily flared wheel arches and sporty side skirts.
Forged 19-inch alloy wheels wrapped in low-profile performance tyres sit at the iM’s corners along with height-adjustable racing suspension, while vented brake rotors are paired with four-piston calipers at the front.
Scion explains the concept’s name is derived from its inherent values: “individuality, intriguing and a good fit for customers’ income” and “modern, multifaceted and magnetic”.
The sports offshoot says the iM will continue to appeal to customers with an “independent spirit and desire to stand apart from the crowd” as well as capturing shoppers who “value a degree of practicality to support their self-reliance and more mobile lifestyles”.
Scion says its sporty hatchback will be priced below US$20,000 ($23,200) to target customers in the 18 to 34 age bracket.
The production version of the iM will be joined in New York by another new Scion model, with the brand confirming its plans to launch three new models in three years.