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Car sales October 2014 :: winners and losers

The Toyota Corolla may have delivered the Mazda 3 the knock-out punch that sees it retain its title of Australia’s favourite car for the second consecutive year.


The Corolla headed into the final quarter of the year with a lead of just 23 units over the top-selling car of 2011 and 2012, but a strong October, in which it outsold the Mazda 3 by 891 cars (3819 vs 2928), has given it a 914-unit advantage with just two months of 2014 to come.

A poor month for the 3 – more than 600 sales below its monthly average, and down 19.0 per cent compared with the same month in 2013 – saw the HiLux complete a quinella for Toyota, finishing with 3228 sales.

The Holden Commodore (2210) was also close to 400 sales off its 2014 average in October, slipping to sixth behind the Hyundai i30 (2475) and Ford Ranger (2405).

Though the order differed slightly, the composition of October’s top 10 mirrors that of the overall top 10 for 2014, with the Toyota Camry (1908), Mitsubishi Triton (1787), Volkswagen Golf (1782) and Mazda CX-5 (1594) locking out the lower rungs of the ladder.

Hyundai (8401, up 3.3 per cent) claimed second position on the brand tally behind the ever-dominant Toyota (17,382, down 4.1 per cent), and now sits just 113 sales behind third-placed Mazda for the year (83,754 vs 83,867).

A strong month helped sixth-placed Nissan extend its slender lead over Mitsubishi (54,973 vs 54,132), though October undoubtedly belonged to Mercedes-Benz, which beat Jeep (2628, up 31.1 per cent), Honda (2626, up 7.1 per cent) and Kia (2113, down 16.4 per cent) to claim 10th position on the charts on the back of 3150 sales (up 39.3 per cent). Read our breakout story here.

Others on the October winners list included Audi (1613, up 25.9 per cent), BMW (1907, up 18.7 per cent), Fiat (460, up 17.0 per cent), Isuzu (1253, up 43.9 per cent), Land Rover (862, up 44.6 per cent), Lexus (808, up 25.1 per cent), Maserati (34, up from nine), Peugeot (400, up 86.9 per cent), Porsche (203, up 27.7 per cent), Renault (1082, up 53.0 per cent), and Subaru (4003, up 40.0 per cent).

Notable losers included Ford (6337, down 15.3 per cent), Holden (7542, down 28.4 per cent), and Suzuki (1389, down 16.4 per cent).

The top-selling passenger cars by segment were the Mitsubishi Mirage (micro) with 310, Hyundai i20 (light) with 1328, Toyota Corolla (small) with 3819, Audi A3 (premium small) with 461, Toyota Camry (medium) with 1908, Mercedes-Benz C-Class (premium medium) with 862, Holden Commodore (large) with 2210, Mercedes-Benz E-Class ($70K-plus large) with 135, Chrysler 300 (upper large) with 107, Mercedes-Benz S-Class ($100K-plus upper large) with 37, Honda Odyssey (people-mover) with 222, Hyundai Veloster (sports) with 466.

Notable results here were the poor results of the Ford Falcon, which managed just 396 sales, beaten by the Toyota Aurion (405). The Hyundai Genesis also debuted into the large segment with 44 sales, beating both the Peugeot 508 and Skoda Superb (23 each).

The Veloster also claimed a rare win over the Toyota 86 (330) to become Australia’s favourite affordable sports car in October.

Leading the SUV and light-commercial segments were the Hyundai ix35 (small SUV) with 1273, Mercedes-Benz GLA (premium small SUV) with 200, Mazda CX-5 (medium SUV) with 1594, Audi Q5 (premium medium SUV) with 347, Jeep Grand Cherokee (large SUV) with 1365, BMW X5 (premium large SUV) with 366, and the Toyota HiLux (4x2 and 4x4 utility) with 931 and 2297 respectively.

Industry-wide sales totalled 91,236, down 1.5 per cent compared with the same month in 2013. The result takes 2014’s tally to 924,189, which, according to the Federal Chamber of Automotive Industries, keeps the market on track to top 1.1 million sales for the third year in a row.

Top 10 Best-selling Vehicles – October 2014
Toyota Corolla – 3819
Toyota HiLux – 3228
Mazda 3 – 2928
Hyundai i30 – 2475
Ford Ranger – 2405
Holden Commodore – 2210
Toyota Camry – 1908
Mitsubishi Triton – 1787
Volkswagen Golf (including Cabriolet) – 1782
Mazda CX-5 – 1594

Top 10 Best-selling Vehicles – 2014 to date
Toyota Corolla – 36,925
Mazda 3 – 36,011
Toyota HiLux – 31,876
Holden Commodore – 25,994
Hyundai i30 – 25,791
Ford Ranger – 22,539
Mitsubishi Triton – 18,654
Mazda CX-5 – 18,237
Toyota Camry – 17,689
Volkswagen Golf (including Cabriolet) – 16,452

Top 10 Best-selling Brands – October 2014
Toyota – 17,382
Hyundai – 8401
Holden – 7542
Mazda – 6880
Ford – 6337
Nissan – 5759
Mitsubishi – 5115
Volkswagen – 4764
Subaru – 4003
Mercedes-Benz – 3150

Top 10 Best-selling Brands – 2014 to date
Toyota – 168,491
Holden – 90,491
Mazda – 83,867
Hyundai – 83,754
Ford – 67,924
Nissan – 54,973
Mitsubishi – 54,132
Volkswagen – 45,859
Subaru – 33,269
Honda – 26,259

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