At the launch of the new Infiniti Q50 2.0T, Infiniti Cars Australia product planning manager, Bernard Michel, indicated that reports doing the rounds about a production version of the Q80 offering buyers a large sports luxury car are on the money.
“I would say it will be true to the DNA of the brand,” he said. “It will be a sports-type, as opposed to a more luxury-type car.
“A four-door sports car more along the lines of a Porsche Panamera, as opposed to an S-Class pure luxury sedan,” Michel said.
Infiniti has labelled the Q80 Inspiration concept car as an "audacious top-of-the-line model", and Michel said a production version of the Q80 would likely be positioned as the brand's most desirable (read: expensive) model line, positioned above the Q70 large sedan that competes with the likes of the Audi A6, BMW 5 Series and Mercedes-Benz E-Class.
“You can’t be a luxury brand without halo models, right? So this is where the brand is going,” Michel said.
“You’ve seen the Q50 Eau Rouge and what they want to do there,” he said, but further iterated that no decision had been made on the future of that high-performance model which is powered by the same bits as the Nissan GT-R.
“They’ve spent a bit of money in creating prototypes, so you’d guess it could be closer than not close, right? But there’s been no official confirmation,” he said.