The move makes Rick and Todd Kelly the only owner-drivers in the series, unveiling an impressive state-of-the-art facility at Braeside, Melbourne.
In total, the team will run four V8 Supercars in the coming season - two Jack Daniel's-backed Holden Commodores driven by the Kelly Brothers, a Dodo backed Holden Commodore to be driven by Jack Perkins and a fourth Commodore by Dale Wood.
"We are extremely excited to have built what we have from scratch by combining 10 years of family knowledge, some first class sponsorship partners and the passion and enthusiasm of the Kelly Racing employees," said Todd Kelly.
The new team combines a decade of experience in the sport by the Kelly family with major support from Holden.
"Holden has been critical in the whole process and are providing significant support as we drive forward with all of our plans."
The Jack Daniel's Racing and Dodo Racing Holdens will hit the track at Winton in north-east Victoria tomorrow for a initial shakedown, while all four Kelly entries will return for an official V8 Supercar test day on Monday, March 9.