VW calls the Power-Pickup "designed as a rolling workshop to carry spare parts, tools and race equipment" - presumably for karting enthusiasts based on the contents of the ute's tray.
A 3.0-litre V6 TDI turbo diesel that's swapped for the regular Amarok's twin-turbo four-cylinder diesel produces 200kW of power and 600Nm of torque, fed to all four wheels via an eight-speed automatic gearbox.
That's good enough to propel the VW Amarok Power-Pickup to 100km/h from standstill in just under eight seconds.
The pumped-up version of the Amarok single-cab variant sits much closer to the ground than the standard ute courtesy of an 80mm-lower suspension, while huge 22-inch wheels fill out the flared wheel arches.
Other exterior embellishments include chrome grille, enlarged lower air intake, carbofibre rear diffuser and twin exhaust pipes.
Inside the VW Amarok Power-Pickup features leather sports seats, carbonfibre-effect trim, GTI-esque red stitched leather trim and audio with 500-watt subwoofer.
VW previously demonstrated the customisation potential of its ute with the Volkswagen Amarok Canyon concept at the 2012 Geneva motor show that was designed for kayakers.