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Suzuki sales defy economic downturn

Despite the hard economic times pushing cars sales as a whole in to a dive, some cheaper brands are quietly flourishing including Suzuki who remain on track for a sixth successive year of record sales.
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The brand has seen a total year to date sales figure of some 20,793 units, up five per cent on the company's total sales for 2007.

"The Suzuki line-up continues to defy the downward sales trend of all but a handful of manufacturers," said Suzuki Australia General Manager Tony Devers. "Suzuki sales year to date are up five per cent over 2007, compared to the total market which is down nearly three percent. This strong result has us on track to pass last year’s total, and for Suzuki to notch up its sixth successive record sales year".

Perhaps surprisingly are the individual gains made by some models in the range, most noticeably the SX4 which boasts a 100 per cent jump in sales figures.

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Jimny sales are up by a third (33 per cent), Grand Vitara is up by three per cent and APV sales up nearly 28 per cent. The increased volume taking Suzuki's total market share to 2.2 per cent.

“We are confident of finishing the year on a high, with good buying available across the range including drive away pricing on Swift Sport, Jimny, Grand Vitara and SX4,” said Devers.