The Ford Falcon has been turned into a Transformer called 'Falcatron' for a new computer game, Transformers: Fall of Cybertron.
'Falcatron' is the result of of a Ford Australia social media campaign that invited fans on its Facebook page to vote on a selection of characteristics to make up a new Australian Ford Transformers car.
Ford’s Facebook fans could vote on which Ford Falcon model and what colour the shape-shifting robot would be, as well as whether it would be an Autobot or Decepticon, and finally on its name.
The results of the poll where sent to High Moon Studios where a bespoke piece of concept art based on a Ford Falcon XR6 was created and unveiled to coincide with the release of the game.
Ford is hoping to do its own Falcon transformation in the showroom, with the large car continuing to register record sales lows.