The thought of Volkswagen Group taking part in Formula 1 in the near future has been circulating a lot lately, with various reports and rumours suggesting the brand will indeed join the sport soon. A few words from Volkswagen’s motorsport boss recently have just added further spark to the possibilities.
According to a recent report by Auto Motor und Sport in Germany, Volkswagen motorsport chief Wolfgang Duerheimer has expressed interest in one of Volkswagen Group’s brands competing in F1. Duerheimer said,
“I could imagine involvement in Formula One in 2018, when the company is at the forefront of the industry.”
He didn’t mention what arm of Volkswagen specifically would be best suited, only saying, “we have enough brands that could do that”.
It is interesting to see just how confident and committed Volkswagen is to becoming the world’s largest automotive brand in terms of sales. Volkswagen is currently striving to hit 10 million global sales per year by 2018, taking over the current top-seller, Toyota. We suspect this is what Duerheimer means when he says ‘at the forefront of the industry’.
Last year Volkswagen sold 7.2 million cars, not far off Toyota’s 2010 effort of 8.4 million sales. If this goal is met, the chances of Volkswagen or Audi joining F1 could be pretty high.
What do you think? Should Volkswagen step into the ring with the current F1 hot shots? Would you be a fan?