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Mercedes-Benz has trumped it’s competitors at this year’s North American International Motor Show, by putting up a 21-story outdoor poster on the old Pontchartrain Hotel opposite the show’s Cobo Centre venue.

Not only does it show off their superb looking SLS Gulwing-door sports car, but the caption “Oh Lord …” is from the song by Janis Joplin entitled, “Mercedes-Benz”.

The first verse goes like this:

“Oh Lord, won’t you buy me a Mercedes-Benz?
My friends all drive Porsches, I must make amends.
Worked hard all my lifetime, no help from my friends,
So Lord, won’t you buy me a Mercedes-Benz?




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