Ford Figo 2011 Indian Car of the Year, on the radar for Australia | Car Advice

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Ford Figo 2011 Indian Car of the Year, on the radar for Australia

By Tim Beissmann |

The Ford Figo has been named the 2011 Indian Car of the Year.

Developed by Ford Australia and based on the previous generation Fiesta small car, more than 60,000 Figo models have been sold in India since its introduction to the market in March.

The Figo (pronounced ‘Fee-go’) is also sold in South Africa and Nepal, and in 2011 it will be introduced to 48 additional international markets.

Ford Australia’s Neil McDonald confirmed the Figo was on the local arm’s radar but said it was unlikely Australia would be part of next year’s expansion.

Mr McDonald said the brand was looking at the surging super-light segment with significant interest after the introduction of the sub-$13,000 Suzuki Alto, Proton S16 and more recently the Holden Barina Spark and new Nissan Micra.

Despite this, he admitted that even if Ford decided to bring the Figo to Australia, a 2011 debut could be slightly premature.

“It’s a super little car and we’d love to see it here, but there’s a lot that has to happen before then,” Mr McDonald said.

If the Figo is destined for Australia, a launch in the first half of 2012 seems the most likely scenario at this stage.

In India, the Figo is sold with the choice of a 52kW/102Nm 1.2-litre petrol engine or a 51kW/160Nm 1.4-litre turbo-diesel.

The Figo is one of the best selling cars in that market, and has made up more than 75 percent of Ford India’s sales in 2010.

The Figo beat fellow light and small car competitors to take the award, including runner-up, the Volkswagen Vento (Polo sedan), and other finalists like the Skoda Yeti, Nissan Micra and Volkswagen Polo hatch.

Car of the Year judge, Srinivas Krishnan, said the Figo won because it was evident the vehicle had been designed specifically to meet the needs of the Indian market.

“The Figo’s crisp driving dynamics, two fuel-efficient engine options, cheerful styling and interiors and, of course, its terrific pricing, simply propelled it to the top of the honours list,” Mr Krishnan said.


 
  • Baddass

    What’s the point? Pick up a used previous model for the same price if not less. Looks better IMO.

    • pg

      People still like to buy new, the new Fiesta has moved up a fair bit in size & price.
      This would be a less expensive entry level model. priced right and NEW.

      • Andrew M

        Damn right, people like new because it is new.

        No better example is needed than the amount of surge in korean and chinese vehicles.
        Of course they are inferior, but hey, they are new!!!!

        • Hooda

          lol, HA HA HA HA! good one! :-)

          • less is more

            hahaha

            lmgo

  • Andrew

    Crisp driving dynamics? What does India know about crisp driving dynamics, Indian traffic doesn’t really go any faster than 50km/h…

    • matt

      haha true, but the old fiesta could out handel the alto, barina spark anyday, so i believe them

    • Shak

      India don’t, but this car was designed and Engineered by Ford of Oz who know a thing or two about dynamics

    • Hooda

      How do u know? Have u been there?

      BTW on Delhi’s Metro system, ever single train is Air-Conditioned and imported from Germany.

      Here in VIC, we are still running some Trains, Trams and Buses that dont have Air-Con!

      • nickdl

        I hope it’s not the same sort of air-conditioning that they use in taxis. Many drivers use LPG rather than the proper gas because it’s much cheaper.

      • Shak

        Yes i have been there many times, and very recently. And by chance i did end up in Delhi and i did use their NEW metro. It was built quite recently. Their old Metro still runs many trains that don’t even have doors.

        • less is more

          there is NO old metro in delhi.

  • nickdl

    It wouldn’t work here. It’s been specifically designed for developing countries and it looks it. The interior is nothing special, and the exterior looks too much like the old Fiesta. Despite being a better car than the Spark, it’s too bland to capture Australian buyers’ attention.

    • Shak

      Bland doesnt seem to faze the Australian buying publlic too much. Toyota is top of the charts.

      • nickdl

        Mmm, but it has that um, sought after Toyota badge. Ford doesn’t quite have that same reputation.

        • nickdl

          It’s true. There’s plenty of people who automatically buy a Toyota because they think it’s the only reliable car on the market. I never said anything bad about Ford and reliablity – my Territory has been fault-free and it’s a brilliant car, along with the rest of the Ford range. It’s just that Ford don’t have that same brand perception of quality and reliablity as Toyota do.

          A reputation is easy to earn but hard to shake off.

  • alex jones

    Ford Australia is in the business of extorting taxpayers money from the government for each Ford employee on the payroll in Australia, not in the business of selling fuel efficient cars. Once the Australian taxpayers money dries up, then these fuel efficient vehicles will somehow, all of a sudden, why didn’t we do this sooner, be available at your local dealer….

    • The Realist

      Why all the thumbs down? Alex Jones is right.

    • Robin Graves

      If thats the case, how come a 4.0lt Falcon gets better real world economy than a wheezy 3.0lt SIDI Crummydore thats trumpeted as an economical car? At least Ford Australia uses Aussie engineering and is not keeping some seppo engineers in a job or propping up some Japanese engineers designing hybrid camrys that are also made in Thailand.

  • Prakash

    Hi! I deserve it!!!!! I have enjoyed driving Figo!!! Really Figo is Fee… Go keep going and enjoy it!

  • jj

    i know if i were after a shopping trolley, id MUCH rather this than a alto, barina, barina spark etc.

    this OLD shape fiesta was a brilliant car in its day, and would still be wonderful when stacked against price AND its competition!

    great idea, bring it here!

  • Clueless

    Last week there was a Figo and Hyundai I20 at FoA for review. The Figo was better designed, better build and had higher quality materials.
    There is room for this car in the Aussie market and the sooner it is here the better. This car will be popular with Indian expats.
    As it uses the basis of the previous Fiesta, this car will out handles and ride anything currently on te market in its class. It can also be fitted hi tech toys gen Y love.

    • John

      I think yellow Ford Falcons with the word ‘Taxi’ on top are more popular with Indian expats.