Tata confirmed as Jaguar and Land Rover owner
December 21, 2007 by Alborz Fallah
According to a report in Britain’s Birmingham Post newspaper, India’s largest vehicle manufacturer, Tata Motors, is the winning bidder in the auction for Jaguar and Land Rover.
The reports states that Tata will pay $1.67 billion AUD for the two Ford luxury brands. The blue oval has no plans to make an official announcement until early next year.










Hopefully $1.67 billion dollars will help fix Ford’s trobles in some way!
Ford is in so much trouble that $1.67 billion is like a drop in the ocean.
ford is raking in the cash now.
If $1.67 billion was only a drop in the ocean, why would Ford take the offer if it was nothing?
Ford in the u.s need cash for further development of the new engine line up,as the company suffered big losses last year.
Now that ford has so much money they probaly waste it on the wrong parts and stuff!
Oz. Says:
December 21st, 2007 at 6:33 pm
If $1.67 billion was only a drop in the ocean, why would Ford take the offer if it was nothing?
Because they are in deep financial trouble. Have you never heard of a fire sale Oz? Or to put it another way, if you could not afford the repayments on you home mortgage you would take whatever was being offered to prevent a bank mortgagee in possession sale. Do I make myself clear?
Its no secret ford need the cash,if ford have to cut the loses to survive,but so has gm i want to see more engines from u.s.
LOL, Indians the shonks owning junk box brands Jag/L-R, oh the irony!
Anyway, what about Tatas worlds cheapes car?
$2500 out 1st week in Jan.
Cheers
F-0
And you get a free curry with rice,popodom,and some nan bread bargain.hehe
Frugal One Says: “LOL, Indians the shonks owning junk box brands Jag/L-R, oh the irony!”
It’s comments like these that will lose caradvive readers who may come here for intelligent discussion about automotive issues.
All ways there will be a pain in the ass,when an Indian company is on a buying spree on western companies.Lost Coral,Tetley and now division of Ford.Mittal(another Indian) is buying all the western steel companies.Its defenitely a reverse gear for the British who ruled the Indians.Now its time for pay back
smart thats it?
What about the free curry dish?you want beef or chicken.mild or hot?
Frugal One Says: Its a basket case, both BMW and Ford could not make a go of it, think the curry eaters can?
So would you be saying that the decision makers from TATA are not financially responsible when it comes to billion dollar investments? What are your opinions about Ford and BMW management? Do you have any ideas on how errors in the past could be rectified?
i was waiting for frugal one to make his usual racist tirade against everything non-white……
neways… good to see indians venturing into international car market- they make bulletproof cars= may not be the nicest or best looking but you can be damn sure they will last a looong time!- didnt car advice do a review on an indian made 4×4 awhile back?
Ford and bmw go together like curry and jasmine rice,like a zf and gt get it.
a note- i just was going through all the comments from the mahindra review- Frugal one- why do you have such a prob with indians? took your call centre job? :P
I love india and bollywood lil india cant forget how beatiful indian girls are yummy.
^^^^^ ha ha ha ha
MY GOODNESS GRACIOUS ME!!!!!
They will take all the jobs not just the call centre ones!!! Good luck to them as it is now their time.
and before you ask Frugal one,
no i dont want cladding or holiday offers!!!!
‘Curry eaters’, Frugal? Racial epithets are for losers who can’t argue a point. How was the last Klan meeting? Jerk.
TATA’s buying Jag for the knowledge and technology it’ll bring. This is clear given their recent push into the international car market. They’re starved for technology and know how, and to be honest, this is a cheap way of getting that base covered?
Chinese Government officials were in town the other day trying to buy NSW electricity infrastructure as reported in the Sydney press. Don’t worry Frugal well all be eating curry and speaking Mandarin in 20 years time so just roll over like everybody else. Sydney may end up being as beautiful as Bombay or Calcutta if we are lucky.
Who knows TATA may try to buy GMH in the future!!
Free phone AndrewM………
But Ganesh will be very mad!!!
TATA XJS V12 is kinda catchy!
Did they throw Lucas the prince of darkness in with the deal?
FRUGAL ONE… mate you smoke something from Nimbin or what as you must be getting some good solid stuff. HOW DARE U PUT DOWN PEOPLE WITH RACIST COMMENTS. Must admit I chuckled a tad on the inside!
Maybe not a done deal quite yet?
The Financial Times reported on Friday(Sat Aus) that there were several sticking points that could yet undo the deal. Detailing the process, the paper said the winner would have a period of exclusivity to hammer out agreements.
Oh i love india and hope to go there one day,bollywood studios babes wildboyz style.
^Yes but the other company that would buy LR and Jaguar is Mahindra, another Indian company. Doesn’t make much difference.
Just a little reminder to all the people that think Ford is the only car company in finacial trouble. News flash ; GM’s $39B loss a record, U.S. automaker posts much bigger operating loss than forecast as huge charge weighs on company.
November 7 2007
GM has struggled this year and recorded one of the highest in history.
NEW YORK (CNNMoney.com) — General Motors, no stranger to hard times and red ink, still managed to shock Wednesday when it reported an operating loss more than 11 times larger than expected and a $39 billion charge that was among the biggest profit loss hits ever reported.
Does that mean that land rover and jaguar wont be “british” companies any more? And will that mean that TATA own both of the companies, that these two companies will become crap?
Believe it or not, after living in Detroit for about 10 years I can attest that American auto makers can do much better, they need to get away from UAW, they are slow poison to American Auto Industry and others are taking this opportunity.
50 years ago Tata was making Mercedes Benz trucks, quality wont be an issue here. Nor will it be an issue if these brands are no longer british, they have’nt been british for a very long time (ford?).
What’s the real issue is looking at what exactly caused Land Rover & Jaguar (two of the world’s most distinguishable brands) to go down this road. I’d have to agree with Meraj and say unions have a huge play in this. Hopefully Tata can bring a no-nonsense business culture back.
When japanese cars first arrived everyone dogged them as cheap jap crap now every garage houses or has at least housed a japanese car of some description.
you can see the same pattern with hyundai as the years go by the more respect they get
makes me wonder if the same could possibly go with tata of mahindra? Could it be possible that in a few years time there will be people putting comments under the aliases of “MAHINDRA MAN” or “TATA FOREVER” Defending these brands to the death
Food for thought?
Yes, the Indians have been manufacturing copies of many marques for decades(mostly British like Austins etc)much in the same way Eastern European Countries manufactured old Fiat designs under license. This doesn’t necessarily guarantee world class quality as suggested.
I think it’s a bit rich to blame unionists for Jaguar/ Landrover’s quality issues in the past and Detroit’s present woes. The fact is the highly paid executives running these corporations have been caught sleeping by their Japanese and Korean counterparts.The Japanese and Koreans are supplying what the market wants.
TATA maybe able to emulate the Korean Makers and carve a nich out for themselves. How hopeless are these managers that run the American Auto Manufactures given their resources, heritage etc when the Koreans are set to knock them off in only a couple of years from a lot lower base to start.
I think its good news for TATA. With regards to quality i dont think its going to be an issue as Tatas have been making Mercs/Hondas/Opels etc and exporting to the rest of the world and Europe.
To Frugal One with regards to its Shonks comment its just a mattar of time that you would be driving car made in India whithout you even knowing about that. Regarding the $2500 car if the company has a vision and capacity to build such a car why oppose it? Dont ASSUME any thing coz you make an ASS of yourself… ahh well you are an ass any way
Well, the curry eaters / Tatas make different category of vehicles for different markets and countries. They made smoke belching buses for India since the city and state transport corps could not effort more than that while the same chaps made superb transit buses for foreign lands.
You get what you pay for. I am sure they are going to target the Indian rich with the Jag and LRs to compete against the luxury brands trying to invade India. People are rolling in cash there and even a 100K a year sold world wide would be enough to rake in more money than twice what they pay for these. They will sell 1/3 of these in India anyway.
Just wait another 20 years they will all be eating your lunch and owning your ass. The English are at fault for teaching these curry eaters to read, write and speak English! They should never have done that. Payback time, I guess. Thank God they cant speak Italian or Spanish. Can never get into Europe.
Well thats the end of LandRover. Ford was the best thing to happen to L/R !
What about the $2500 Tata Nano, WORLD’s cheapest car end of story.
Better and safer than a still expensive $3k scooter
WELL DONE INDIA, I TAKE MY HAT OFF TO YOU!
Just maybe you guys CAN turn around Jag?
Cheers
F-0
I’m not surprised that Tata bid for Jaguar, I remember a warm night in Dehli in 1973 when he picked us up in an immaculate white MK X. At the time India had a serious foreign currency issue and spare parts would have been unobtainable. When I asked him how he managed he just smiled and said that the apprentices at the works are always needing projects, they had recently manufactured a crown wheel and pinion set from drawings kindly supplied by Browns Lane.
Great dinner too!
Ken you must be a bit of a Dingo not wanting Land Rover around. Yep they are expensive but they are bloody good.
I don’t think they will disappear at least for a while, a lack of investment will startle their progress. Pity
I think any Indian company will be the death blow to both Jaguar and Land Rover. I was looking at buying the new Jaguar FX, but this news has certainly dampened my enthusiasm for this brand.
I can’t imagine any Indian company adding any value to a Jaguar — to my mind, Indians are only known for low quality, shoddy workmanship.
And Tata is mainly receiving kudos for producing the cheapest car in the world. Hardly the criteria needed to make a success of Jaguar.
Hi David
Indians are also renowned for inventing “0″ (the number where integers start)… not just that
Just to let you know… it is one of the FASTEST growing economy… and that cant happen with low quality craftmanship of indian workers… but that can happen with willingness to improve the quality.. and indians are doing that…
You talking about low quality of indian work??? you don’t even make anything by yourself in Australia.. ohh sorry.. yes you do… your own VegeMate.. but thats it??
do you have any famous australian enterpreneur? you might be having one or two but thats it….
talking about automobiles, have you ever heard of enfield?? it is developed in India these days and is sold throughout the world… in australia too..
compare our mahindra scorpia 4wd, tata safari with your 4wds.. you will come to know what power is?
I can feel the frustration among western minds.Tata is a business empire having more than 100 years history.Whos is Britan’s richest Individau?Answer is Mittal…Again an Indian.We have suffered a lot from the British Looters.21St Century is for the developing world.Instead of scratching your own head ,save the spoiled young geneartaion ,buying alcohol and drugs spending from Credit cards.You have plenty of your own problems to sort out.Can you lead a single day with out using a Chinese product?Happy to see a desparate west in Modern century…Your bad days are still more ahead …LOL…